Bachelor of Business Administration (BBA) is amongst the choicest undergraduate degrees programs in the field of Management. Prominently opted by the students of the commerce stream, this course encompasses all aspects related to supervising and administering business operations. Also, it equips students with managerial and communication skills as well as business decision-making skills. However, before opting for this degree program, it is important to get an insight into its syllabus, curriculum, and subjects. Through this blog, we aim to bring you a detailed guide of BBA subjects along with an overview of the curriculum of this program.
This Blog Includes:
|Course Name||Bachelor of Business Administration (BBA)|
|Basic Eligibility Criteria||10+2 in any stream or its equivalent from a recognised board of education|
|Entrance Exams for BBA in India||IPU CET, UGAT, NPAT, etc.|
|Top Universities||Massachusetts Institute of Technology; |
University of Oxford; University of Alberta;
University of Tasmania
|Career Prospects||Marketing Associate; |
Research and Development Manager;
Information Systems Associates
As a renowned degree program in Business Administration, BBA aims to impart students with the conceptual, theoretical and practical knowledge of the business world. Further, the curriculum of a BBA course is designed in a manner that it covers the foundational and core disciplines of a certain specialisation as well as equip students with key skills such as communication, decision-making, strategizing, etc. Generally, BBA subjects help you in developing a better understanding of the market system and business management. Moreover, these interdisciplinary topics are complemented with practical work like presentations, field trips, and event management which are integrally constituted in the BBA syllabus.
Understanding the Structure & Curriculum of BBA
Before providing you with a list of BBA subjects, let’s first comprehend the structure of this undergraduate degree. Mainly offered as a 3-year bachelor’s degree, Bachelor of Business Administration is spread across 6 semesters which are designed to provide students with the knowledge of how business operations work as well as varied aspects of management, inner workings of an organisation amongst others. The following table elucidates the classification of a multitude of BBA subjects as per the basis of foundation, core, electives and skills.
|Foundation||To provide students with a basic |
overview of the fundamental
|Business Analytics, Sociology, Micro Economics, |
Mathematics for Business, Business Economics, Psychology
|Core||To help students understand|
the essentials of Business and
Management as well as the factors
that are integral to the commercial and corporate sector.
|Essentials of Marketing, Leadership and Ethics, |
Business Law, Environmental Studies, MIS/Systems Design,
Entrepreneurship, Accounting, Strategy, Organisational Behavior,
Operational Management, Business Organisation,
Understanding Industry and Markets, Principles of Management,
International Business Management
|Elective Subjects||To offer students a pool of|
the umbrella of Business Administration
and help them specialise in their field of interest.
|Digital Marketing, Managing Family Business, |
Marketing and Operations Research, Manufacture
Planning & Control, Security Analysis, Commercial
Bank Management, Financial Modelling Using Spreadsheets,
Retail Management, E-commerce, Industrial Relations
and Labour Legislation, Financial & Commodity Derivatives, etc.
|Skills||To equip students with the quintessential|
skills required to thrive in a business
|Negotiating and Persuading Skills; Personality Development, |
Problem Solving & Consulting Skills, Etiquette and
Conversational Skills, Selling, Conflict Resolution,
Writing Skills, Career Skills, Communication Skills
List of BBA Subjects
Now that you know about how the structure of this degree program is like, here is a list of some of the prominent BBA subjects that are usually included under this course:
- Essentials and Principles of Management
- Business Economics
- Management Accounting
- Marketing Management
- Business Mathematics
- Accounting- Management and Financial
- Security Analysis
- Corporate Planning
- Production and Material Management
- International Marketing
- Organisational Behaviour
- Operations Research
- Industrial Relations
- Personnel Management
- Business Finance
- Environmental Management
- Human Resource Management
- Sales and Distribution
- Strategic Management
Understanding the Subjects in-detail
Let us now go through some of the popular BBA subjects in order to gain a comprehensive understanding of the same.
Human Resource Management
Amongst the pivotal BBA subjects, Human Resource Management is a strategic approach to the management of people, resources and other requirements of a company. A Human Resource Manager has a crucial role to play in an organisation as they help in managing its foundation as well as facilitate the employer-employee relationship as well. You can also choose to specialise in this field by pursuing a Masters in Human Resource Management.
Accounting is the systematic recording of financial transactions pertaining to a business. It is one of the prominent BBA subjects and imparts students with an understanding of how bookkeeping and recordkeeping work in an organisation. Accounting requires a person to keep the transactions and the information related to it up to date in order to run the business administration smoothly. You can further gain expertise in this domain by pursuing any of the Accounting Courses.
Business Economics deals with the theoretical and quantitative aspects of business enterprise and how to analyze them as well as keep track of financial growth and development of the company. In the list of varied of BBA subjects, this discipline utilises applied economics and economic theories to assess the operations of an organisation.
Essentials of Management
Since BBA subjects strive to delve deeper into the basics of business administration, understanding the core essentials of management forms an imperative part. Studying essentials of management, you will get to know about how planning, organizing, leading and controlling of assets is carried out. This field involves both practical and theoretical knowledge of planning and management and hence becomes a key feature of the course.
Business revolves around transactions and its analysis hence mathematics is an important part of business-related courses. In BBA subjects, Business mathematics deals with the management, calculation and keeping track of transactions which results in smooth business transactions.
With the exponential growth in the start-up culture, one can see the importance of entrepreneurship as a subject that needs to be studied under business administration. As one of the key BBA subjects, Entrepreneurship will help you understand the basic foundations of setting up a business and getting an in-depth knowledge of risk management. To advance your career, you can pursue an MBA in Entrepreneurship!
Course Wise BBA Subjects
|BBA in Marketing||Market Research and Analysis|
Supply Chain Management
Product and Brand Management
Understanding Consumer Behaviour
|BBA in Information Technology||Programming Languages|
Web Designing and Development
Business Management and IT
Business Ethics and Communication
Accounting and Finance
Merger and Acquisitions
|BBA in Banking and Finance||Business Communication|
Corporate and Banking Laws
Financial Risk Management
|BBA in Event Management||Public Relations|
Event Advertisement and Promotion
Brand and Media Management
Hospitality and Tourism
Even Planning Processes
|BBA in Artificial Intelligence||Data Science|
Fundamentals of Python
Principles and Applications of AI
Note: This is for indicative purposes only. The BBA course curriculum and subjects can vary from one university to another.
Job Prospects after BBA
Other than BBA subjects, it is also significant to explore the career prospects you can choose from after completing this course. The commerce industry has a lot of job opportunities and demands, a course like BBA can help you in choosing the right field for you to work in and finding a business environment that you are comfortable working in. If not a professional career, you can opt for pursuing Courses after BBA too! Here are a few options that might interest you in terms of discovering career opportunities after concluding your BBA:
- Human Resource Manager
- Business Consultant
- Marketing Manager
- Business Administration Researcher
- Business Analyst
- Process Analyst
- Information Systems Associates
- Finance Executive
Top Colleges for BBA Courses
The right curriculum and exposure to the right opportunities can help you in making a huge difference in your career prospects while studying this course. If you are planning to study an undergraduate degree in Business Administration abroad, here is a list of renowned BBA colleges and universities you must consider:
- London Business School
- Harvard University
- Stanford University
- Douglas College
- University of Waikato
- University of Oxford
- York University
- University of Pennsylvania
- Texas State University
- Australian Catholic University
- University of Waikato
The BBA syllabus consists of a diverse range of subjects like Business Communication, Business Mathematics, Fundamentals of Accounting, Management Information Systems (MIS), Organisational Behaviour, Managerial Economics and so on.
Generally offered as a 3-year programme, BBA encompasses a combination of Foundational, Core and Elective subjects along with imparting students with the key skills they need to thrive in a corporate environment. Some of the prominent BBA subjects include, Business Organisation, Principles of Management, Business Analytics, Essentials of Marketing, Business Statistics, to name a few.
BBA 1st year mainly aims to impart students with the foundational knowledge of Business and Management and includes major subjects [only indicative, can differ as per the university & course] like, Financial Accounting, Organisational Behaviour, Business Law, Computer Applications, Environmental Management, Management Accounting, amongst others.
BBA is offered in varied specialisations and some of the top BBA courses include,
-BBA in Marketing Management
-BBA in Finance
-BBA in Banking & Insurance
-BBA in Hospitality & Hotel Management
-BBA in Information Technology, etc.
Hopefully, this blog has helped you explore the BBA subjects in detail. A BBA degree is becoming a popular choice amongst those exploring a career in Business and Management. If you are aiming to pursue a BBA degree or any related program, our team of experts at Leverage Edu are here to guide you in finding the right combination of course and university that fits your interests, skills and preferences.