BSc Visual Communication

A book filled with colourful illustrations attracts more readers than a book with simple text. Visual communication is a creative process that combines art and technology to communicate ideas and information visually thus making them interactive and easy to understand. It has become an integral part of various industries such as film and television, graphic illustration, web designing, etc. Pursuing one of the creative career options can help you explore various opportunities globally. While there are several degree programs to learn and study various facets of visual communication, Bachelor of Science or BSc in Visual Communication is one of the most sought-after programs. In this blog, we will shed light on details pertaining to the course like universities, eligibility, and career prospects.

Course Name	BSc Visual Communication
Requirements	10+2 in any stream with 50% marks
Duration	3 years
Major Subjects	Photography, Graphic Design, Basics of Advertising, Copywriting, CAD, Media Management, Social Media Marketing, etc.
Colleges in India	Loyola College, PSG College of Arts and Science, SRMIST Chennai [Ramapuram Campus], University of Madras, etc.
Universities Abroad	The University of Notre Dame, Duke University, Loyola University, etc.
Jobs	Digital Photographer, Graphic Artist, Cartoonist, Animator, Copywriter, Web Designer, etc.

What is BSc Visual Communication?

BSc Visual Communication or ‘Viscom’ is a 3-year undergraduate degree program that aims at providing an insightful view into a wide variety of subjects such as Animation, Drawing, Multimedia, Graphic Designing, Web Designing, Writing, Advertising, Film and Video Production, Video Editing, Photography, etc. Further, students get to learn different visual languages, designs, skills and techniques that are pivotal to creating impactful visuals.

How BSc Visual Communication Course Will Become a Beneficial Career Choice?

If you have chosen BSc in visual communication as your career choice, you have taken a great step. There are various reasons why this specific course will prove extremely beneficial to your needs. Here are the benefits you need to consider:

The Opportunities are Vast

You will be surprised to see the available opportunities in the field of visual communication design. Many organizations as well as businesses look for professional and skilled designers to develop visually eye-catching communication for customers. If you have a strong portfolio and a keen passion to design, you will be able to achieve success in this field sooner.

The Industry is Growing

This is one of the best reasons why you need to consider choosing BSc visual communication. For the past couple of years, the industry has been growing rapidly. As the marketplace is heavily dependent on visuals, many business owners hire visual designers to develop appealing marketing efforts to capture the attention of the customers.

Your demand will always be higher when you become a successful visual communication designer. You will also be able to work in numerous industries such as marketing, advertising, publishing, web designing, etc.

The Industry is Super Versatile

This is another great reason why you need to choose this specific field as your career. Visual communication is one of the most versatile fields that can be implemented in numerous ways. Apart from creating appealing and effective marketing materials, you will also be able to develop informative websites, eye-catching digital advertisements, and engaging marketing campaigns. However, you need to make sure you’re capable of understanding the target audience.

Subjects & Syllabus

Though there are variants for bachelor’s degree programs in Visual Communication, these courses mainly focus on a combination of core and elective subjects in the field of Media and Communications with Visual Arts, Graphics and the like. To help you know about the course offerings, we have enlisted the major subjects covered under BSc Visual Communication (which can vary as per the course and university):

• Graphic Design
• Visual Literacy
• Media Culture
• Computer Graphics
• Advertising
• Communication Theory
• TV Production
• Script Writing
• Art and Aesthetics
• Web Designing
• Computer-Aided Design (CAD)
• Animation
• Video Editing
• Illustration
• Filmmaking

BSc Visual Communication Colleges in India

There are scores of colleges in India which offer a comprehensive BSc Visual Communication course. In India, admission is granted based on competitive exams or merit-based. So, if you are wondering which is the best college for visual communication in India then, glance through the following list to know more:

• Loyola College
• PSG College of Arts and Science
• SRM IST Chennai [Ramapuram Campus]
• University of Madras
• St Joseph’s College
• National College of Design
• Amity University
• Hindustan University
• Kalinga University
• Madurai Kamaraj University
• Xavier’s School of Communication
• University of Kerala

Popular Universities Abroad

With the increase in demand for professionals adept with the technical and theoretical knowledge of the field, academic institutions across the world have started offering BSc Visual Communication or related courses. Here is a list of major universities and their prospective courses in Visual Communication:

Name of the University	Country	Course Offered
Kadir Has University	Turkey	Bachelor’s in Visual Communication Design
Linnaeus University	Sweden	Bachelor’s in Visual Communication and Change
Franklin University	Switzerland	Bachelor’s in Visual Communication Arts
Sabanci University	Turkey	BA Visual Arts & Communication Design
HMKW University of Applied Sciences for Media, Communications and Management	Germany	BA Graphic Design and Visual Communication
Solent University	England	BA Hons Visual Communication
Monash University	Australia	Bachelor’s in Design and Media Communication
The University of Hartford	USA	Art, Visual Communication Design
Teesside University	UK	Visual Communication
Massey University	New Zealand	Design: Visual Communication Design

Now, let’s elaborate on some of the top universities offering varied bachelor’s degrees in Visual Communication:

The University of Notre Dame

For studying design and visual communication, the University of Notre Dame is what you can consider. It offers 3 programs in this field which are designed to support the idea that a designer can make a difference in the world with visual communication. The course provides essential designing techniques that could help students in building their portfolios. Students looking for a suitable BSc Visual Communication course can consider University of Notre Dame as a great option.

Duke University

Duke University is internationally renowned for its multimedia programs and is located in North Carolina. It is a private research university and offers two programs in design and visual communication. These programs focus on historical aspects of media studies as well as emerging modern-day media technologies. The aim is to equip students with efficient knowledge and skills related to image digitization, graphic imagery and instructional designing.

Loyola University

Loyola University Chicago is another great option for pursuing BSc in Design and Visual Communication. Offered by the university’s Department of Fine Arts, the program focuses on the role of visual communication in media culture at large. Students get to learn a wide variety of subjects such as digital media, print culture, photography, video production, illustrations and conceptualisation of different designs. 

Northwestern University

Northwestern School of Communication is one of the most prestigious schools for fine arts and communications. The school offers two-degree programs in design and visual communication. The programs are designed to provide students with sufficient knowledge and skills to enter the visual and graphic industry as professionals. The course equips you with skills in designing, writing and visualizing projects. It emphasizes on historical graphic techniques to depict visual literacy and the evolution of conceptualization. Students looking for a suitable BSc Visual Communication course can consider Northwestern School of Communication as a great choice.

Admission Process

This is one of the most important points you need to remember. If you have plans to attend a foreign university to complete your BSc visual communication degree, make sure you never underestimate the importance of the admission process.

• The candidates need to pay close attention to the overall eligibility requirements of the universities.
• The applicants who are eligible should complete the online application form along with relevant pieces of information.
• After you fill in all the important pieces of information, you need to submit it along with the payments of the application.
• After the process is complete, the university will create a merit list as per the marks you’ve obtained in your class 12th exam.

Eligibility Criteria

If you are looking forward to pursuing BSc Visual Communications in India, then, it is necessary for candidates to qualify 10+2 examination with at least 50% marks.

To pursue BSc Visual Communication from educational institutions in India across the world, you need to fulfil the admission parameters set by the institutes across the globe-

• Passing 10+2 exams with the Science stream from a recognized board
• If you want to study BSc Visual Communication abroad, some universities also ask for the scores of SAT Exam / ACT exam
  • It is essential to submit the scorecard of English language tests like IELTS/TOEFL/PTE
  • Apart from this, letter of recommendation [LOR], statement of purpose[SOP], mark sheets, etc

Jobs

Visual communication is a multidimensional field filled with various career opportunities. Film production agencies, marketing and advertising houses, TV broadcast groups, etc are some of the sectors you can work in. The average salary of a BSc Visual Communication graduate is 20,000 INR-50,000 INR per month and overall 3.5 Lakhs INR to 6 Lakhs INR p.a.

Here is a list of major career options you can explore after completing BSc Visual Communication:

Job Profiles	Description	Average Salary (INR)
Graphic Designer	After gathering the essential information, the main responsibility of a graphic designer is to create Visual communications as per the need of the organisation.	3,50,000- 4,00,000
Web Designer	By combining sounds text graphics pictures;  web designers are hired to design exclusive content for the website layout and web pages.	3,50,000- 4,00,000
Graphic Illustrators	Graphic illustrators design creativity by combining hand drawings with graphics.	4,00,000 – 4,60,000
Video Producer	The officials hired to create multimedia content for organisations are video producers. Promotional, Announcement, Social, Marketing, etc are some kinds of videos produced.	5,00,000- 6,00,000

Apart from the above-mentioned profiles, here are some other roles you can go for-

• Journalism
• Film Production
• Creative Writing
• Fashion Designing
• Advertising
• Video Editing
• Production Assistant
• Event Manager

What Can You Do After BSc in Visual Communication?

Visual Communication is a broad area of study and offers several specialisations for students to choose from. If you want to pursue higher studies after BSc Visual Communication, you can choose from subjects like Visual Design, Visual Arts, and Fine Arts, amongst others. Here are the top courses after BSc Visual Communication:

• Master of Fine Arts
• Masters in Visual Design
• PG Diploma/Master in Animation
• VFX/Special Effects courses
• Masters/PG Diploma in Video Editing
• Illustration Courses
• Graphic Design Courses
• Web Design Courses

FAQs

Thus, pursuing BSc Visual Communication lets you explore the world of designing graphics and visuals. Since admission to top universities is highly competitive, you’ll need to submit an application that is immaculate in addition to having strong academics. You may enlist the assistance of Leverage Edu specialists to assist you with the application process so that you can realise your goals. Call us immediately at 1800 57 2000 for a free 30-minute counselling session.