Career in Digital Media

4 minute read
Career in Digital Media

The technology backed professions have seen an upsurge owing to their popularity and widespread usage. In the age where the Internet is the driving force behind almost every business, the use of digital media is rampant. Whether it is social media, advertising, marketing or education, digital media has become an inseparable element in all the processes. If you are someone who is passionate about creating digital images, animations, graphics or want to have a basic understanding of Music Engineering, then a career in Digital Media is best suited for you. 

About Career in Digital Media

Considered as the alternative to print media, digital media is a step ahead in disseminating information through electronic devices. It encompasses forms of media like Audio, Video, Graphics, Text, Animation, Images etc backed by technology to encrypt it in a machine-readable form. Widely used in the movie industry, journalism and social media alike, it covers different products, sectors, and job roles. The core aim of the field is to supplement storytelling by employing various tools. Further, industries are exploring ways to incorporate the usage of digital media to improve their marketing strategies and boost up their revenues which is a positive sign for those looking for a career in Digital Media. Employed in every aspect of our lives, the use of digital media has become inevitable. At large, it has influenced the educational process and simplified complex instructional activities. The main focus of the domain is to support:

  • Creative Thinking
  • Digital Design
  • Written Communications
  • Story & Narrative
  • Social Media Strategy
  • Behavioural Psychology

Top Courses for Career in Digital Media

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Universities abroad are known for offering intensive courses in Digital Media with specializations in various media forms. The courses are taught with an international overview, preparing students to work anywhere in the world. Blending aesthetics of design and technical skills, the courses are dynamic in nature, accentuated by the abundance of resources available at your disposal:

  1. BA (Hons) Digital Media
  2. BSc (Hons) Digital Media
  3. BA (Hons) Digital Media and Communications
  4. UG Certificate Diploma in Digital Media and Information Technology
  5. Advanced Diploma in Broadcasting – Radio, Television, Film and Digital Media
  6. Bachelor of Science in Digital Media Design
  7. BS in Digital Media Design

Top 10 Universities for Career in Digital Media

Some of the top universities that you can consider while opting for a career in Digital Media are below:

Top 10 Colleges for Career in Digital Media in India

India is home to some of the finest colleges for digital media related courses. Checkout the list of top 10 colleges we have curated for you:

  • National Film Archive of India
  • SNDT Women’s University
  • Delhi School of Communication
  • Pearl Academy
  • Lady Shri Ram College of Commerce
  • Indraprastha College for Women
  • Kamala Nehru College
  • Adamas University
  • Ecole Intuit Lab
  • Jadavpur University

Eligibility Criteria

It is imperative to understand the eligibility criteria before planning to pursue a career in Digital Media. You must know that the universities abroad have different parameters that vary depending on the level of the courses. It is advisable to go through the program webpage of the university for detailed information on the requirements for admission.

  1. For undergraduate courses student should have cleared 10+2 with atleast 50%
  2. The standard eligibility criteria to study abroad for a master’s degree in top universities require you to have a bachelor’s degree
  3. A valid GRE score
  4. Academic transcripts
  5. CV/Resume
  6. English language test like IELTS, TOEFL or PTE as asked by the institution

Job Profiles & Salary

Some of the job roles that you can take up while making a career in Digital Media include: 

Career/Job ProfileAverage Salary in India
Digital Marketing Manager4 Lakhs to 18 Lakhs p.a.
SEO Specialist2 Lakhs to 3 Lakhs p.a.
Social Media Manager3 Lakhs to 4 Lakhs p.a
Content Marketing Specialist2 Lakhs to 4 Lakhs p.a.
Pay Per Click or SEM Analyst2.5 Lakhs to 6 Lakhs p.a.
Content Writer2.5 Lakhs to 5 Lakhs p.a.

Career Prospects

A career in Digital Media is widely sought-after. The specialists designing and developing content for media platforms like movies, animated movies, websites, video games are in great demand with top employers being film studios, animation producers, consultancies, IT companies and other businesses. With a degree in Digital Media, you can apply for various job roles though some of them might require you an extra education for expertise. Providing an option for flexible working hours, the field has a prospect for freelancing and exposes you to high paying jobs.

Taking up a course from a reputed institution is set to propel you towards a successful career in Digital Media. Work experience and a strong portfolio are as important as formal education to excel in the field. If you want to get enrolled in the course at a top university abroad but are unsure about the process then take the assistance of experts at Leverage Edu who will not only help you choose the right university but will also guide in completing admission related formalities. 

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