Job Opportunities after MBA in Marketing

5 minute read
Job Opportunities after MBA in Marketing

MBA is one of the most popular professional degrees in the world. MBA holds immense value in all professional sectors and is not just limited to the business sector. Companies are in a constant search for professionals from an MBA background to enhance and expand their business. Marketing is crucial to keep up with emerging trends. An MBA in Marketing can lead to several career opportunities in various fields. If you have completed an MBA in Marketing and are ready to take the next step, this article will walk you through the job opportunities after MBA in Marketing.

Top 20 Jobs for MBA in Marketing

Here are the top 20 job opportunities that you can apply for after MBA in Marketing:

  • Customer Relationship Management
  • Competitive Marketing
  • Analytical Marketing
  • Channel Head
  • Brand Manager
  • Asset Manager
  • Media Planner
  • Corporate Communications Head
  • Corporate Sales
  • Digital Media Analyst
  • Head of Digital Marketing
  • Online marketing
  • Media strategist
  • TV producer
  • Advertising Management
  • Audio/Video Editor
  • Media manager
  • Product Manager
  • Retailing Management
  • Marketing Manager

List of Job Opportunities after MBA in Marketing

An MBA in Marketing is one of the most popular courses in Management studies. Marketing is an integral part of any organisation. It can be your gateway to various job opportunities in both public and private sectors globally. Here are some of the best job opportunities after an MBA in Marketing:

Brand Management

Source: Walden University

Brand Management is a key component of Marketing. It is the process of carrying out the planning strategy of how a brand will be perceived in the market. Brand management is the combination of – segmentation of the target audience and the company. A brand manager acts as a mediator and maintains a good relationship between customers and the brand. A brand manager uses different kinds of strategies like brand promotions, collective data, behavioural studies to enhance the quality of the brand. Students looking for job opportunities after MBA in Marketing can consider Brand Management as an effective career option.

The average salary for a Brand Manager is $71269 (INR 51,97,300).

Also Read: Luxury Brand Management – Courses, Colleges, Career Prospects and More

Product Management

Source: ProductPlan

Product management is an integral part of Marketing. It is an organisational process within the company which involves planning, production and reviewing a product, among others. A product manager is responsible for defining the product and its history. They lead the functional team comprising of the engineering, designing and operational professionals who are allotted to create the quality and the tone of the brand. An MBA is a right suited degree for this post as this job requires great management skills. Thus, students looking for job opportunities after MBA in Marketing can consider Product management as a great career option. 

The average salary for a Product Manager is $98554 (INR 71,87,100)

Digital Marketing Managers

Source: Touro University Worldwide

For every company’s website, there is a constant demand to consistently increase internet traffic. An MBA in Marketing can help you explore digital marketing at the management level. There is a constant need to develop, implement and manage marketing campaigns that help in promoting the brand and the products. Digital Marketing Managers play a major role in enhancing brand awareness on the internet platform. As a Digital Marketing Manager, you will be using different digital technologies such as SEO, SEM, content analysis to help expand the business of the company. 

The average salary for a Digital Marketing Manager is $108,375 (INR 79,03,300)

Also Read: Career in Digital Marketing

Media Management

Media Management is another important aspect of Business Administration that involves organizing and supervising the media department of the company. Media management helps to expand business through maintaining and developing relationships with audiences and business clients. Media planners are responsible for executing the advertising of a product and helping the company meet target goals. Media Management comprises strategic and operational methods to achieve group goals. This field is an exciting career option for students looking for job opportunities after MBA in Marketing. 

The average salary for a Media Manager is $67352 (INR 49,11,600)

Advertising

Source: MyHoardings

Advertising is one of the key components of Marketing as it creates brand enforcement and brand identity. There are several forms of advertising which are used for the promotion of a brand such as TV, Radio, Print media, Internet marketing, Emails, etc. MBA professionals with a marketing background can explore a great career in Advertising. Management skills can come in handy while generating potential customers. Advertising is a creative and exciting job opportunity after an MBA in Marketing.

The average Advertising Manager salary is $100,478 (INR 73,27,300)

Salary

Job PositionsSalary
Brand Manager$71269 (INR 51,97,300)
Product Manager$98554 (INR 71,87,100)
Digital Marketing Manager$108,375 (INR 79,03,300)
Media Manager$67352 (INR 49,11,600)
Advertising Manager $100,478 (INR 73,27,300)

Best MBA Colleges in the World 2023

From UK and US to Australia and Europe, there are scores of B-schools that are renowned for their MBA programs. Here are the best MBA colleges in the world 2023:

Best MBA Colleges in the WorldLocationDuration of MBAQS 2023 Rankings
The Wharton SchoolUSA20 Months 3
Stanford Graduate School of BusinessUSA2 Years 1
INSEADMultiple Campuses10 Months 9
MIT Sloan School of ManagementUSA2 Years 6
Harvard Business SchoolUSA2 Years 2
London Business SchoolUK15-21 Months 5
HEC ParisFrance16 Months 4
Chicago
Booth School of Business
USA21 Months 13
IESE Business SchoolSpain15/19 Months 10
Judge Business SchoolUK1 Year 12
Saïd Business SchoolUK1 Year 16
ESADE Business SchoolSpain12/15/18 Months 17
Yale School of ManagementUSA2 Years 18
Imperial College Business SchoolUK1 Year 21
SDA Bocconi School of ManagementItaly1 Year 22

Top MBA Colleges in India

We are bringing you some of the top MBA colleges in India that you must consider.

MBA Colleges in IndiaLocation
IIMsAhmedabad, Bangalore, Calcutta, Indore, Lucknow, Kozhikode, etc
Indian School of BusinessMohali and Hyderabad
XLRI Xavier School of ManagementJamshedpur
IITsKharagpur, Delhi, Bombay, etc.
SP Jain Institute of Management and ResearchMumbai
Faculty of Management StudiesDelhi
SVKM`s Narsee Monjee Institute of Management StudiesMumbai
Indian Institute of Foreign TradeDelhi
NITTiruchirapalli
Jamnalal Bajaj Institute of Management StudiesMumbai

Top Recruiters for MBA Graduates

In absolutely every field, there is a high demand for MBA graduates. MBA graduates are in greater demand as each company grows. Below is the list of top organizations that hire MBA graduates globally:

  • Deloitte
  • Citibank
  • Mahindra
  • KPMG
  • HSBC
  • Wipro
  • Flipkart
  • Amazon
  • Asian Paints, etc
What are the top colleges for MBA in marketing?

The following are the top colleges for MBA in Marketing:
Stanford Graduate School of Business
INSEAD
HEC Paris
MIT Sloan School of Management

What are the popular careers in marketing?

The following are the popular career options in marketing:
Brand Management
Media Manager
Advertising
Digital Marketing Manager

Why should I pursue MBA in marketing?

MBA holds immense value in all professional sectors and is not just limited to the business sector. Companies are in a constant search for professionals from an MBA background to enhance and expand their business. Marketing is crucial to keep up with emerging trends. An MBA in marketing can lead to several career opportunities in various fields.

Marketing is evolving into an integral part of the functioning of any business. If you’re looking for a career in Marketing and are confused about which course to pursue, Leverage Edu experts can help you explore different courses offered so that you can shortlist one that is best suited for your strengths.

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2 comments
  1. Hello,
    I did my PGDM in marketing and finance in 2014 and I worked till 2017 in ecommerce industry, I used to work as a sales representative and also my job responsibilities was to handle Facebook queries and writing content of products on company app. I want to start working again and I am looking for a course which will help me in honing my skills in advertising and brand management.

  1. Hello,
    I did my PGDM in marketing and finance in 2014 and I worked till 2017 in ecommerce industry, I used to work as a sales representative and also my job responsibilities was to handle Facebook queries and writing content of products on company app. I want to start working again and I am looking for a course which will help me in honing my skills in advertising and brand management.