Bachelor of Sports Management

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Bachelor of Sports Management (BSM) is a three-year undergraduate program for students interested in a career in sports administration and management. The course covers a wide range of topics in sports management and administration, including event planning, funding, and other important aspects of the industry. This blog introduces the Bachelor of Sports Management and provides reliable information about the same. 

Course LevelUndergraduate
Full-formBachelor of Sports Management
Examination typeOffline and Semester Based
Eligibility10+2 with a minimum aggregate of 50-60%
Admission process10+2 with 50-60% / CET
Average SalaryINR 2,00,000 – INR 9,00,000
Course FeeINR 1,73,000 – INR 7,00,000
Top Recruiting AgenciesHCL, Hindustan Times, JCB, CSC India, Wipro, JCB, and others are among the companies represented.
Job ProfilesManagement Trainee, Sports Nutritionist, Sales Manager, Sports Instructor, Sports Department Manager, Procurement Manager, Management Trainee, etc.

About Bachelor of Sports Management

Admission to the bachelor of sports management program requires an intermediate degree in any field with a minimum aggregate of 50-60 per cent. Several colleges conduct entrance exams. This three-year curriculum is offered by several prestigious Indian universities, with an average course fee of INR 1,73,000 to INR 7,00,000. The three-year curriculum will prepare you for a successful career as a sports management, dietitian, sports trainer, or manager. In India, the typical sport management pay is between INR 2,00,000 and INR 9,00,000. Ethics in Sports, Contemporary Issues in Sports, Sports Training and Conditioning, Sports Marketing, and other disciplines are among the most frequent in the Bachelor of Sports Management curriculum.

Must Read: Sports Management Courses

Why Study Bachelor of Sports Management?

A degree in active sports and training is called a bachelor’s in sports management. Sports have become increasingly popular in India, resulting in a lucrative career that offers growth opportunities as well as a consistent and stable income.

  • With a degree in sports management, candidates can have a successful career as coaches and trainers who can teach other candidates about sports training.
  • Candidates are also capable of handling office administration and related tasks.
  • Candidates can work as sports dieticians to advise athletes on proper nutrition.
  • By actively disseminating knowledge about various sports and their cultural and economic effects on society, aspirants can also work as sports writers and consultants.
  • Candidates may also pursue a career in journalism as a sports news reporter and broadcast news reports on significant sporting events.
  • Candidates may also work as sports psychologists to research the effects of sports on athletes’ and sports managers’ mental health.

Relevant Read: MBA in Sports Management

Skills Required

Global blue-chip sports brands are more in need of highly trained employees than ever before to meet the demands of an ever-changing industry when you consider this and the growth of the sports industry in emerging regions like the UAE, Qatar, and Doha. To keep up with the most recent trends, which include sports analytics, governance, and the creation and management of digital content, those already employed in the sector must also learn new skills. Therefore, these are the top five skills that all sports management graduates must master, regardless of whether they work in marketing, event management, finance, or any other area of the athletic industry:

Syllabus for Bachelor of Sports Management

Semester ISemester II
Statistics – IStatistics – II
Computer Applications– IComputer Applications – II
Organization and Management in SportsContemporary Issues in Sports
Foundations of Amateur and Pro SportsEthics in Sports
Public Speaking on Assigned Topic
Semester IIISemester IV
Principles of ManagementFinancial Management– I
Business CommunicationAdvertising, Public Relations, and Sponsorship in Sports
Financial AccountingSports Facilities Planning, and Management
Sports Training and Conditioning
Leadership Principles in Sports
Managing Sports Events
Semester VSemester VI
Basics of Sports Medicine and NutritionSports Laws and Risk Management
Sports MarketingPsychology of Sports
Managing and Promoting Sports EventsManaging Sports Organization
Spectator ManagementSports Media and Event Management
Administration of Games and Leisure Plex Funding in Sports

Must Read: Career in Sports Journalism

Eligibility Criteria

Candidates interested in pursuing a Bachelor of Sports Management must meet the following requirements:

  • To be considered, candidates must have a 10+2 degree in any discipline with a minimum aggregate of 50-60%.
  • Candidates may also be required to pass several entrance examinations or personal interviews, depending on the college they choose.
  • Candidates that regularly participate in sports may be given preference in the admissions process.

Documents Required 

Here are some of the important documents that are required for international students seeking admission to the Bachelor in Sports Management: 

Relevant Read: How to Become A Sports Lawyer?

Admission Process

  • Candidates who have completed their 10+2 in any discipline with a minimum score of 50-60 percent can apply for this program.
  • To offer admission, some colleges and universities may conduct entrance examinations.
  • The admission process for Indian universities varies greatly. For universities abroad, the following process is followed:
    • Visit the official website of the institution.
    • Click on ‘Apply Now or ‘Register Here’
    • Complete giving your education history with all the qualifications
    • Fill in the details of your employment history.
    • Fill in your personal statement.
    • Submit the application form by paying the mentioned fees

Entrance Exams for Bachelor in Sports Management

Colleges use front exams to assess a student’s eligibility for admission to this programme. The following is a list of some of the admission exams for this programme:

Top Universities

Here is a list of top universities both in India and Abroad that offers Bachelor of Sports Management. Check them out!


QS RankingName of UniversityLocation
=256Loughborough UniversityLoughborough, United Kingdom
=50The University of QueenslandBrisbane, Australia
41The University of SydneySydney, Australia
47University of British ColumbiaVancouver, Canada
=34University of TorontoToronto, Canada
266Deakin UniversityGeelong, Australia
33The University of MelbourneMelbourne, Australia
=179University of BathBath, United Kingdom
110University of AlbertaEdmonton, Canada
188University of FloridaGainesville, United States

Source: QS World University Rankings: Business Masters Rankings 2023.


NIRF RankingName of UniversityLocation
01JHC MumbaiIndia
02Ironwood Sports Management Global Academy, MumbaiIndia
03MIT University, Shillong.India
04IGIPESS New DelhiIndia
05IISWBM KolkataIndia

Must Read: Pursue Sports Management in UK

Top Books to Study for a Bachelor of Sports Management

Following are some of the books that would assist you in your journey of studying for a Bachelor of Sports Management:

  1. The Game
  2. Moneyball: The Art of Winning an Unfair Game
  3. Imperfect: An Improbable Life
  4. When Pride Still Mattered: The Life of Vince Lombardi
  5. Wooden: A Coach’s Life

Job Profiles and Salary

Job ProfileJob DescriptionAverage Salary
Sports Department ManagerThese individuals work in the administration of sports departments, which typically entails dealing with athletes and their needs on a day-to-day basis.INR 4,00,000 – INR 6,00,000
Sports InstructorSports Instructors are physical therapists and educators who are hired by an institution to teach players about physical treatment and education.INR 2,00,000 – INR 4,00,000
Sports NutritionistSports nutritionists are in charge of keeping track of an athlete’s meal intake and promoting healthy eating habits in order to develop a strong physique and mind.INR 2,00,000 – 5,00,000
Sports News ReporterSports news reporters work in journalism and news outlets, assisting in the broadcasting of news broadcasts concerning sporting events.INR 2,00,000 – INR 7,00,000
Athletic AdministratorAthletic administrators are individuals that organize training and development sessions for athletes in order to prepare them for upcoming sports tournaments and contests.INR 2,00,000 – INR 6,00,000

Must Read: The Career Path to Become a Sports Manager

Future Scope

In India, professional sports managers are sought by 52 official national sports federations and governing organizations. In the sphere of sports, marketing and branding have a lot of potentials- sports marketing managers and sponsorship managers are in high demand. Sports are becoming a big part of people’s lives nowadays. This is because of the increasing emphasis people are giving to their physical and mental health. There are a number of job opportunities that are being created in the field of sports management every day.

  • To further develop their skills and experience in sports management, candidates can pursue doctoral and MBA programmes. They can look for work in the same field as teachers as well.
  • Candidates can work as managers of sports departments or as officials who support and develop athletes.
  • Candidates may also work as officers and administrators who oversee the finances and accounts of training facilities and sports organisations.
  • Journalists or writers who prepare reports and assist in broadcasting significant sporting events are good choices for aspirants who want to pursue careers in journalism.
  • Candidates can work as nutritionists and dieticians who promote healthy eating and lifestyle choices for the benefit of athletes’ minds and bodies.


Is there a separate admission exam for this programme of study?

There are no official entry tests for the course programme; nevertheless, some colleges may hold their own entrance tests, depending on the colleges.

What exactly do you mean when you say “sports administrator”?

Sports administrators are individuals who handle the administrative aspects of sports and its management.

What other courses may I take when I finish my degree?

Students can further their knowledge and expertise in this field by pursuing an MBA in sports management or a doctorate in this field.

If you are interested in applying for a Bachelor of Sports Management, you can get help from experts at Leverage Edu to help you understand the application procedure at top Universities. The experts will guide you through the application procedure and help you gain admission to your preferred course!

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