How to Become a Celebrity Manager?

8 minute read
How to Become a Celebrity Manager?

Actors, singers, comedians, and sportsmen are among the public personalities and celebrities who require assistance with their business affairs. They regularly engage with their respective celebrity managers to help them arrange their schedules, negotiate contracts, and manage their public image or public relations (PR). A job as a celebrity manager may appeal to you if you love working with ambitious people in a fast-paced setting or environment. Let’s know about how to become a celebrity manager in this blog, as well as the skills and responsibilities in this career.

Career as a Celebrity Manager?

To work as a celebrity manager, you’ll need certain training, experience, and abilities. 3 to 4 years of a college degree, as well as expertise in either Public Relations or Marketing, may be required for a celebrity manager job description.

Degree LevelBachelor’s degree
Degree Field(s)Marketing, Public Relations, Media
ExperienceA considerable amount of work experience or training is required
Key SkillsPersuasion, communication, negotiation, time management
Courtesy: SHOWSHA

Who is a Celebrity Manager?

Before knowing about how to become a celebrity manager, let’s first know or understand who a celebrity manager actually is. A celebrity manager represents high-profile individuals, assisting them in promoting their work and furthering their careers. They also look after the schedules and contracts of celebrities. There are three different sorts of celebrity managers:

  • On behalf of the celebrity, a personal manager interacts and negotiates with agencies, publicists, and other professionals.
  • A tour manager is a person who helps a musician or comedian organize and manage their shows and schedule.
  • A business manager, who may also be a qualified accountant, is in charge of the celebrity’s money and taxes.

Note: Celebrity managers may work for a single client or a number of them at the same time.

Roles of a Celebrity Manager

Now that we are well versed with who a celebrity manager is, the next thing to take up in this blog on how to become a celebrity manager is about the roles and responsibilities of the same. The major tasks of a celebrity manager are to build and promote their renowned client’s career as well as to represent them in meetings and communications. Other tasks of a celebrity manager include:

  • Using the celebrity’s social media profiles to make posts
  • Dealing with media requests for interviews and other information
  • Organizing and controlling the schedule of a celebrity
  • Tours, travel, promotional appearances, and events are all available for booking.
  • Developing a marketing and promotion strategy for the celebrity
  • Making connections with businesses and clients
  • Meeting with persons or groups to explore a celebrity’s involvement in a project
  • Assessing and negotiating employment contracts
  • Ensuring that the celebrity’s brand and image are safeguarded
  • Providing guidance on financial and career decisions
  • Collecting the fees and payments owed to the celebrity
  • Keeping current with industry developments
  • Celebrity managers are usually accessible to their clients at all hours of the day and night, 24 x 7 days a week. They may travel with or on behalf of the celebrity on a regular basis.
Courtesy: SmartistU

How to Become a Celebrity Manager: Skills Required

Here are some essential career skills for being a great celebrity manager that one must possess:

  • Strong managerial and public relations abilities.
  • A great level of maturity, dedication, and patience
  • Exceptional organizational abilities.
  • Problem-solving skills and the ability to work around delays.
  • Strong interpersonal and decision-making ability.
  • Good judgment and knowledge of the industry.
  • Ability to communicate with potential clients.
  • Available 24 hours a day, 7 days a week.
  • Knowledge about the industry and how it operates.

How to Become a Celebrity Manager?

To know how to become a celebrity manager, you’ll need the ability to work with difficult customers as well as business, marketing, and financial training or expertise. To begin your profession as a celebrity manager, follow these steps:

1. Get your Bachelor’s Degree

A celebrity manager must have the same expertise and training as any other management professional. A four-year bachelor’s degree in a business-related discipline, such as finance, communications, accounting, public relations, or business administration, is an option. A bachelor’s degree in Literature, Cinema, or Arts Management can also help you get into celebrity management.

Apply to a university in a city that has a strong niche or history of theatre, cinema, art, sports, or entertainment, such as New York, Paris, Los Angeles, Mumbai, Hyderabad, London, etc. In these places, you may have greater possibilities to get internships and network with industry professionals.

2. Do Internships

The next step onto our list of how to become a celebrity manager is based on doing as many internships as possible. Find internships with industry employers such as talent agencies, entertainment groups, or public relations firms while pursuing your bachelor’s degree or immediately after graduation. While your responsibilities as an intern may be limited to administrative chores, you will get valuable insight into the business and meet individuals who can help you find work or develop your career in the future. You may be invited to parties and events where you will have the opportunity to network with other professionals and celebrities.

Show up on time to work, dress properly, have a pleasant and eager attitude, and complete all tasks on time to make a good impression during your internship. Your internship might result in a job offer from the firm, allowing you to get even more experience.

3. Get Work Experience

The third step adding to the process of how to become a celebrity manager is about gaining quality work experience. Working in the business and gaining on-the-job experience may teach you vital skills and knowledge about being a celebrity manager. Apply for entry-level work with entertainment businesses and public relations agencies after graduating from college. Create and maintain schedules and spreadsheets, plan meetings, reply to phone calls and emails, and perform other supportive activities that may be required in these administrative and assistant jobs. As you acquire experience, you may be able to advance to a managerial position.

4. Do Certificate Courses

While certification is not necessary to work as a celebrity manager, it might help you advance your career or attract clients. Credentials demonstrate to clients and hiring managers your commitment to your career as well as your desire to continue your professional growth. Some of the courses that you may consider before turning a celebrity manager are as follows:

Course Name Link/Institute
Artist ManagementBerklee Online 
Certificate in Celebrity ManagementNew Delhi Institution of Event Management, IIEM
Diploma in Celebrity ManagementBalaji ICE Institute, Mumbai
Online Celebrity Management Certification CourseNDIEM
Artist Management for the Music BusinessUdemy

5. Apply for Jobs

After collecting certificates and completing your degree course, the last step on how to become a celebrity manager would be to actually apply for a job as a full-time celebrity manager. You can apply for celebrity management opportunities with talent, public relations, and entertainment agencies after you’ve worked in the entertainment or public relations sector for a few years. You might be able to start your own firm as a private celebrity manager if you have celebrity or professional contacts in the field who are interested in your skills.

Things You Must Know about Celebrity Management

Now that you are well versed with the steps on how to become a celebrity manager, let’s now shower some light on the lesser-known things or truths about a celebrity management career. People in India still have a “secretary” idea towards celebrity management, and they are unaware of the amount of thinking and planning that goes into maintaining a celebrity’s or artist’s portfolio. In the last several years, the Indian cinema/sports/entertainment business has seen significant changes. Today, managing a celebrity or a public personality is exactly the same as developing and managing a brand, because you’re looking at everything from their films to their sponsorships, appearances, media, and public image.

While most people think of celebrity management as a glamorous career that involves rubbing shoulders with celebrities and planning high-profile events, there is a lot more to it than that.

  1. Because you’re managing everything that a celebrity does – from the films they choose to identify with, to their media portrayal and magazine covers, brands, and public appearances – it’s amazing how exciting the work is in terms of how much thinking goes into it. Everything must be consistent with the picture you’ve created for your customer. You are completely accountable as an agent/manager, and every decision you make has a direct influence on your client’s career.
  1. Your client will frequently seek your guidance. As a result, it is critical that we, as agents, be informed of the current state of the industry. Everything from the newest fashion trends to box office statistics and reports to what each studio/producer is casting, the list is endless.
  1. You are on call 24 hours a day, seven days a week as a manager/agent. This is not a profession for those who are easily scared. You’re dealing with jam-packed schedules, meetings, and, let’s not forget, celebrity egos!
  1. Being a manager/agent does not imply that you are your client’s “best friend.” This is a widespread misunderstanding, yet striking and maintaining a good balance between personal and professional connections is critical.
  1. This field allows you to be a part of some of the most fascinating conversations and interactions – whether it’s discussing how to turn a fascinating concept/book into a film, participating in brain-storming sessions with an ad agency’s creative team or a brand, or seeing a preview of soon-to-be-released films followed by a feedback session with the filmmakers.
  1. As a manager, you may frequently be required to double as a bodyguard, yes exactly!! You might have to become your client’s bodyguard at times.
  1. One of the benefits of this work is that it is totally unpredictable; there is no boredom, you are always pushed, and you can never claim.
  1. The most important thing is that, despite the fact that this job requires long hours at times and involves numerous stressful situations. At the end of the day, it is the team you work with and the people you work with who truly make a difference and make it all worthwhile.
Courtesy: TEDx Talks

Your duty as a celebrity manager includes more than just doing regular business. You get to help your customers with their work and social life while also acting as a support system for them through difficult moments. We hope this blog solved your doubt about how to become a celebrity manager. Stay connected with Leverage Edu for more educational content and exciting quizzes!

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