Communication holds a crucial place in human society. When it comes to the business sector, corporate communication is a practice of building a brand image and sustaining a long-term positive reputation of a company. The role of a Communication Manager has become more versatile and active than it earlier was. Creating a lasting impact on clients and maintaining a clientele is perhaps the topmost priority of any company and this is ensured by a Communication Manager. With the rise of industries and businesses, the need for business communication has significantly emerged. To meet this ever-increasing need, numerous universities are offering specialized courses in Business Communication. One such course is an MBA in Communication which focuses on training students regarding the effective use of technology to devise communication strategies for their brand. With a Communication degree in hand, you can expect lucrative job opportunities and a promising career. In this blog, we will explore the varied aspects of an MBA in Communication, what it entails and the top universities and colleges offering this course across the globe.
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Choosing a University
Selecting the right university for your MBA in Communication is inherently significant. There are several universities and business schools across the globe that offer integrated master’s degrees in Business Communication. Here is a list of some of the major universities offering an MBA in Communication and its variants:
EU Business School
The EU Business School offers an MBA in Communication & Public Relations program to equip individuals with the strategies and techniques of staying ahead in the market trends by reaching out effectively to the key target audience. This one-year-long course is offered in both offline and online modes. The eligibility for the course requires you to have a bachelor’s degree. Moreover, this course is offered on three campuses of the EU Business School: Barcelona, Geneva and Montreux. This program is ideal for those aspiring to build a career in the fields of Public Relations, Advertising and Corporate Communication.
The American Business School of Paris
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This institute offers a 3-year master’s degree named MBA Concentration in Communications & Project Management. This intensive course aims to train industry-ready graduates to face the challenges of modern business communication.
Heriot-Watt University
Located in Edinburg, Heriot-Watt University offers an M.Sc in International Management and Business Communication. This course spanning one year offers a broad range of relevant elective subjects that are aimed at equipping you with industry-standard business communication skills.
Radboud University
Situated in the Netherlands, Radboud University was featured at the 217th position amongst the top universities in the world by QS World University Rankings 2019. The university offers a one-year master’s degree course in International Business Communication.
Eligibility Criteria for MBA in Communication
To pursue an MBA in Communication, you need to have a bachelor’s degree in any discipline from any reputed college. Apart from this, you might also require a good score in IELTS also. Further, the percentile scores for the graduate degree might differ from one university to another.
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Job Opportunities
Almost every sector requires a Communication Manager for their companies. If you are loquacious and know the art of interpersonal talking then you can choose from a plethora of job opportunities available in the field of Business Communication. Having an MBA in Communication degree from a good university, you can apply for major companies in tech and marketplace like Amazon, Infosys, and Google. Besides, you can also work in publishing houses, media organizations and as an academician in universities. Below we have elaborated on some of the major job profiles you can explore after completing an MBA in Communication:
Communication Manager
As a Communication Manager, your job would be to disseminate vital information to the company’s employees. Besides ensuring that the employees are aware of changes and projects within the company, you would also be preparing presentations and branding strategies. As a Communication Manager, you can expect a salary of around 6.5 lacs a year in India.
Media Communication Manager
This position involves working closely with clients and the media to ensure that company policies are effectively conveyed to them. The job involves scheduling press conferences and distributing advertising content, amongst others. The average salary of a Media Communication Manager is around 6-7 lacs a year in India.
Lecturer
After completing an MBA in communication along with a teaching degree, you can work as a lecturer in a college or a university. As a lecturer, you can expect 4-5 lacs a year as your basic salary.
By pursuing an MBA in communication, you can avail a wide range of job opportunities but choosing the right one is your prerogative. Let our Leverage Edu experts guide you in selecting the right university for your MBA in Communication and help you throughout the process of applying for the course to get successfully shortlisted.