Do you enjoy planning birthday parties or marriage events? Do you have a knack for displaying things creatively? Then pursuing a course in Event Management is what you can aim for! A wide range of universities across the world offers an array of Event Management courses. However, to gain advanced knowledge, enrolling in a master’s course is a must and out of the many, an MBA in Event Management is an ideal option for those who want to learn various concepts of management that can help them handle various facets of event planning and management efficiently.
This Blog Includes:
Name of the course | MBA in Event Management |
Course Level | Postgraduate/Masters |
Duration of the Course | 2 years |
Eligibility | Minimum of 50% in Graduation or any other equivalent degree |
Admission Process | Entrance exam-based, Merit-Based, GD & PI. |
Average Course Fee | INR 5-10 Lakhs and more if opting for studying abroad. |
MBA in Event Management Average Salary | INR 5-7 Lakhs |
Exam Type | Semester based |
What is MBA in Event Management?
MBA in Event Management is a 1-2 year long postgraduation course that lays emphasis on planning, developing, and organizing market events. The program curriculum is designed to train you in efficiently handling events such as festivals, weddings, concerts, corporate and sports events, exhibitions, conferences, fairs, family functions, etc. Blending the elements of leisure, tourism, hospitality, and planning, through this degree course, you will develop a stronghold over concepts associated with budget formulation, human resource management, marketing, and finance.
MBA in Event Management: Subjects
Subjects related to event management will be covered in MBA in event management. Students will also be able to plan presentations, catering, festivals, and venue management as part of this course. The curriculum aims to improve students’ presentation, communication, and personality skills. The majority of the subjects will be discussed technically so that students can learn the program’s realistic and practical aspects. Some of the vital subjects are listed down below:
- Corporate Communication
- Basics of Event Management
- Basics of PR
- Event Planning
- Event Production Process
- Organizational Behaviour
- IT and Computer Education
- Event Advertisement and Promotion
- Event Planning
- HR Management
- Finance Management
- Financial Accounting
- Staff Management
- Major Events and Types
- Marketing Management
- Marketing Communication for Special Events
- Media Economics
- Legal Aspects Related to Event Management
- Safety Operations
- Hospitality Management
- Brand and Media Management
- Business Communication and Negotiation Skills
- Economics and Management Decisions
- Principles of Event Management
- Qualitative Technique
- Consumer Behaviour and Brand Management
- Budgeting and Costing of Events
- Event Management (Corporate and Social)
- Event Production and Logistics
- Sales Promotion and Brand Management
- Cross-Cultural Management
- Culture and Entertainment
- Entrepreneurship
- Event Risk Management
- Public Relations
MBA in Event Management Colleges in India
Here are some of the very universities that are offering this specialized course of MBA in event management in India.
Name of the University/College | Location | Average Course Fee in INR |
University Of Engineering And Management | Kolkata | INR 2.5-3 Lakhs |
All India Institute Of Management Studies | Chennai | INR 70,000 |
Tritya Institute Of Event Management | New Delhi | INR 1.5-2 Lakhs |
Adamas University | Kolkata | INR 2.6 Lakhs |
Lovely Professional University | Punjab | INR 3 Lakhs |
Narsee Monjee Institute of Management Studies | Mumbai | INR 60,000- 80,000 |
Amity Global Business School | Noida | INR 4 Lakhs |
Institute of Management & Entrepreneurship Development | Pune | INR 2.5 Lakhs |
Sage University | Indore | INR 5 Lakhs |
Prestige Institute of Management And Research | Bhopal | INR 75,00 |
MBA in Event Management Colleges Abroad
As we have mentioned in the earlier parts of the blog as well that MBA in event management is actually a specialized course that is being offered by a handful of universities and colleges all over the world. Here we have tabulated some of the renowned universities from around the world that are offering a degree MBA in event management to interested students and candidates.
University/College | Location | Course Name | Duration |
LAB University of Applied Sciences | Finland | Master of Business Administration in International Tourism and Event Management, Online | 18 months |
Swiss School of Higher Education | Switzerland | MBA in Event Management | 3 semesters |
Y SCHOOLS | France | MBA in Tourism and Event Management | 2 years |
European Institute of Applied Science and Management | Czech Republic | MBA in Tourism, Hospitality, and Event Management | 1-year |
Escuela Internacional de Protocolo | Spain | MBA In Protocol, Creation, Design, and Event Management | 1-year |
OUS Royal Academy of Economics and Technology | Switzerland | Executive Master in International Tourism and Events Management | 12 months |
ISEG Business And Finance School – School of Management | France | MBA in Events and Public Relations | Full-time |
Midway University | USA | MBA in Tourism and Event Management | 2 years |
Hochschule Fresenius University of Applied Sciences | Germany | International Tourism & Event Management – MA | 2 years |
University of Technology Sydney | Australia | Master of Event Management | 1.5 years |
University of Lincoln | USA | MA in Events Management | 1 Year |
Ulster University | UK | MA in International Event Management | 3 Years |
University of the West of England | UK | MA in Events Management | 1 Year |
Bournemouth University | UK | MA in Events Management | 2 years |
London Metropolitan University | UK | International Events, Leisure and Tourism Management | 1 year |
Eligibility Criteria
Be it an MBA in Marketing or any other postgraduation course, you have to fulfill the basic eligibility criteria as set by the respective university. Though the prerequisites will vary from one institute to another, we have compiled a list of common parameters that you must satisfy to pursue an MBA in Event Management degree course.
- You must have a graduate degree from a recognized university.
- GMAT or GRE test scores (vary for different universities)
- Transcripts of English proficiency tests like IELTS, TOEFL, etc
- Work experience in the relevant field is demanded by some institutions, however, it is not mandatory.
- LORs and SOP in the format prescribed by the university along with an updated CV/resume, academic transcripts, etc.
Note: The eligibility criteria, minimum GMAT/GRE/English proficiency exam marks, etc will vary from one university to another. You can consult experts at Leverage Edu to know more.
MBA in Event Management Entrance Exams
In order to be accepted in different MBA programmes, this is a list of the most common entrance tests given by thousands of students every year:
Name of the Exam | Details |
CAT | Everything About CAT Exam |
XLRI XAT | Everything About XLRI XAT |
SNAP | Everything About SNAP |
MAT | Everything About MAT |
CMAT | Everything About CMAT |
MBA in Event Management: Job Prospects and Career Options
Being a vast and growing industry, there are innumerable career opportunities at full- and part-time positions. You can either work with an event management company, as a consultant in corporations or can even start your own independent venture! Enlisted are some of the profiles in which you can work upon graduating with an MBA in Event Management degree:
- Event Coordinator
- Celebrity Manager
- Logistics Management Expert
- Consultant
- Creative Director (Events)
- Finance Manager
- Event Planner
- Resource Purchase Manager
- Event Manager/Assistant Manager
- Brand Management Professional
- Client Relationship Manager
- Marketing Manager
- Hospitality Manager
- Management Trainee
- Accounts Executive/Accountant
- Coordinator/Event Management
- Business Development Executive
- Office Assistant
- Customer Care Executive
- Working on fashion shows, concerts, seminars, exhibitions, weddings, themed parties, product launches, etc.
Candidates will learn more about the event industry and then apply for jobs that attract them. As mentioned below, there are numerous job opportunities in this industry:
- Corporate Events
- Seminars
- Training Programs
- Award Functions
- Annual Picnics
- Social Events
- Anniversaries
- Birthday Parties
- Social Gathering
- Wedding Planning
- Exhibitions & Fairs
- Entertainment Events
- Celebrity Nights
- Fashion Shows
- Stage Shows
- Beauty Pageant Contest
- Movie Promotions
- Music Video Release
- Educational Events
- Education Fairs
- College Events
- Training Programs
- Annual Sports
- Marketing & Promotions
- Ad Campaigns
- Social media promotions and campaigns
- Product Launches
- Promotion Activities
- Road Shows
Other Event Management Courses
If not an MBA, here are the other courses in Event Management which you can consider pursuing:
- Master of Event Management
- Master of Tourism, Hotel, and Event Management [Major in Event Management]
- International Master of Business Administration (Tourism and Event Management)
- MA Hospitality and Event Management
- MSc Marketing with Festival & Event Management
- MSc International Festival & Event Management
- International Master of Business Administration (Tourism and Event Management)
FAQs
Meeting, conference, and event planners are expected to rise at a rate of 8% from 2019 to 2029, far faster than the national average. As companies and associations continue to organize activities on a regular basis, demand for professionally scheduled meetings and events is expected to remain stable.
Candidates who have completed their bachelor’s degree in event management are eligible to apply for this degree program to further their education. MBA (Master of Business Administration) In two years, subjects related to event management will be covered in event management.
It is a good career option because it does not require a large financial commitment and provides a great deal of flexibility and freedom in the workplace. You will make a successful career in the field of event management if you have a passion for organizing events and strong organizational skills.
Yes, one may begin the training process or work as an intern or trainee in this area, with the possibility of being employed full-time after completion of studies and graduation. The field of event management is becoming increasingly common among Indian students. This industry is creating good job opportunities.
The average annual salary for an event planner in the United States is about $53,100.
With 7,150 workers, California has the highest employment rate for event planners. Event planners in the District of Columbia earn the most income, on average, at $65,230 a year, which is higher than the national average.
As part of their fee, event planners can charge about 15-20 percent of the overall cost of the event. Depending on the program’s complexity and the amount of time it takes to schedule and execute an operation, this could be sufficient to cover a planner’s entire expense and benefit.
Thus, the career prospects of pursuing an MBA in Event Management are immense! Planning to pursue this course but are confused about how to proceed? Then let the experts at Leverage Edu offer a helping hand. From completing the application process to helping you write an impeccable personal essay, the experts will provide assistance throughout the admission procedure!
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I want to do MBA in Event management with distance degree
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Hello,
Distance Learning is a great choice especially when top universities from around the world offer it! Want to know more about these courses? Read about the various distance learning courses here- https://leverageedu.com/blog/distance-learning-courses/.
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Can i do MBA in event management after my bachelor’s in technology
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Hi Keerthana,
Yes, you can definitely do or pursue MBA in event management after your bachelor’s degree. Here are some of the best Event Management courses and universities where you can pursue this course: https://leverageedu.com/blog/event-management/.
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4 comments
I want to do MBA in Event management with distance degree
Hello,
Distance Learning is a great choice especially when top universities from around the world offer it! Want to know more about these courses? Read about the various distance learning courses here- https://leverageedu.com/blog/distance-learning-courses/.
Can i do MBA in event management after my bachelor’s in technology
Hi Keerthana,
Yes, you can definitely do or pursue MBA in event management after your bachelor’s degree. Here are some of the best Event Management courses and universities where you can pursue this course: https://leverageedu.com/blog/event-management/.
If you want to get regular updates then please sign up for our weekly newsletter!