Referred to as the umbrella term and spectrum of different types of mass media and related fields, Mass Communication encompasses the process of disseminating information to the masses using different mediums. The digital technologies have surely transformed the way we communicate by bringing a wide range of online platforms at the scroll of our screens! Owing to the immense career scope of Mass Communication in the contemporary world, there is an array of specialised courses available for students to choose from! One such prominent program is Bachelor of Journalism and Mass Communication (BJMC) which is frequently opted by undergraduates wanting to explore a career in mass media. This blog brings you a detailed guide on BJMC, its course variants, eligibility, top universities, job prospects and more!
Check Out the Much-Debated Showdown between Journalism vs Mass Communication!
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BJMC: Quick Overview
|Full-Form||Bachelor of Journalism and Mass Communication (BJMC)|
|Admission process||Entrance Test/ Merit Based|
|Minimum Percentage Required||50%|
|Similar Options of Study||BA in Journalism, BA in Mass Communication, B.Sc in Communication, etc|
|Average Salary Offered||INR 5 Lakhs per annum|
|Employment Roles||Content Writer, Assistant Marketing Manager, Business Development Executive, Senior Copywriter, Content Marketing Manager, etc.|
Bachelor of Journalism and Mass Communication (BJMC) is generally offered as a 3 or 4-year undergraduate degree program. It explores all the nuances of different types of mass communication and how news is gathered, transmitted, and then disseminated to the masses. Studying BJMC, you will get to know about the role of media and journalism in society. Further, students are familiarised with Public Relations, varied types of advertising and marketing, and how media organizations operate. BJMC also integrally includes news production, TV, radio, and broadcast production, film production, and digital media production.
In order to pursue a Bachelor of Journalism and Mass Communication (BJMC), you will be required to fulfil the admission prerequisites prescribed by your chosen university. Though the actual course requirements vary as per the program and university, here are the general eligibility requirements you must know before applying for BJMC or any other related course:
- The applicant must have completed 10+2 in any stream from a recognised education board with the minimum marks required by your chosen university.
- Many colleges and universities in India also need students to qualify certain entrance exams like IIMC Entrance Exam, IPU CET, Jamia Milia CET, etc.
- For those planning to pursue BJMC or a bachelor’s degree in Journalism & Mass Communication abroad, you will have to submit English proficiency test scores such as IELTS, TOEFL, etc. as well as a Statement of Purpose (SOP) and optional Letters of Recommendation (LORs).
Note: The aforementioned criteria are only general requirements. Students are advised to visit the official university website to know about the actual admission criteria.
Course Variants of BJMC
With a wide range of career opportunities available in the mass media, an increasing number of students are opting for Journalism and mass media courses. A Bachelor of Journalism and Mass Communication (BJMC) is also offered in different variants and specializations that you can choose from. Here is a list of bachelor’s degree courses offered in Journalism and Mass Communication:
|Bachelor of Mass Communication||Bachelor of Science in Journalism – Sports and Media||Bachelor of Science in Telecommunication – Management and Strategy|
|Bachelor of Arts in Communications – Journalism||Bachelor of Science in Digital Media Innovation and Mass Communication||Bachelor of Science in Electronic Media and Mass Communication – Digital Media|
|Bachelor of Science in Public Relations and Mass Communication||Bachelor of Science in Journalism – Sports and Media||Bachelors of Arts/Laws (Honours) – Journalism and Mass Communication|
|Bachelor of Arts in Journalism and Mass Communication-Digital Field Multimedia||Bachelor of Science in Advertising and Mass Communication – Sports Media||Bachelor of Science in Digital Media Innovation and Mass Communication- Sports Media|
|Bachelor of Science in Journalism and Mass Communication||Bachelor of Mass Media (BMM)||BA Journalism and Mass communication|
Subjects Covered in BJMC
The course curriculum of BJMC constitutes of multidisciplinary subjects coming under the wide spectrum of mass media and communication. Enlisted below are some of the major BJMC subjects you will get to explore through this course:
|CyberMedia||Media Law and Ethics||Media Research|
|Broadcast Journalism||Radio Journalism||Public Relations Theory|
|Tribal Study||Information Society||Design and Graphics|
|Fundamentals of Journalism||Multimedia||Types of Journalism|
|Print Media||Public relations||Folk Media|
|Introduction to Advertising||Television Journalism||New Media|
|Convergent Journalism||Narrative Journalism||Photojournalism|
Note: The aforementioned subjects are only for indicative purposes. Actual course offerings might differ from course to course and university to university.
BJMC Universities Abroad
Numerous colleges and universities across the globe offer an array of bachelor’s degrees in Journalism and Mass Communication. Below we have listed down some of the top mass communication colleges and universities you must consider for pursuing BJMC or its related variants.
|Universities||Location||QS World University Rankings 2022|
|University of California, Berkeley||USA||32|
|University of Texas at Austin||USA||67|
|London School of Economics||UK||49|
|City University of London||UK||=330|
|University of Westminster||UK||701-750|
|Queensland University of Technology||Australia||213|
|University of Melbourne||Australia||37|
|University of Alberta||Canada||126|
|Simon Fraser University||Canada||=298|
|University of Barcelona||Spain||–|
|University of Navarra||Spain||=266|
BJMC Colleges in India
- Christ University, Bangalore
- University of Delhi
- Symbiosis Institute of Media & Communication, Pune
- Jaipur National University, Jaipur
- Chandigarh University
- Amity University
- Sambalpur University
- Manipal Institute of Communications, Manipal
- Amity School of Communication, Noida
- Guru Gobind Singh Indraprastha University, Delhi
- Indira Gandhi National Tribal University, MP
- Institute of Management Studies, Noida
- National Institute of Mass Communication and Journalism, Gujrat
- International Institute of Mass Media, Delhi
- Vivekananda Institute of Professional Studies, Delhi
Skills Required for BJMC Course
Students of journalism are expected to have the following skills and are expected to improve them constantly:
- Keen interest in news
- Openness to new experiences
- Being updated with current affairs
- Excellent language and vocabulary
- Critical thinking
- Analytical Thinking
- Strong Networking skills
- Decision-making skills
- Problem-Solving skills
- Efficient in meeting deadlines
- Higher awareness of happenings
Journalism and mass communication graduates have a plethora of career opportunities to explore in the Print Media, Digital Media, Broadcast Media and New Media. Moreover, the domain of mass media is a highly creative one with high-salaried packages on offer and a chance to work in the booming media and entertainment industry. Check out the following list of top career prospects to explore after completing BJMC or any other course:
- Media Consultant
- Content Marketing Manager
- Public Relations Specialist
- Social Media Manager
- News Analyst
- Video Editor
- Radio Jockey
- Video Jockey
- Broadcast Producer
- Script Writer
- Fashion Photographer
- TV Correspondent
Here is a list of career prospects along with its average salary after the completion of the BJMC course:
|Career Prospects||Average Annual Salary|
|Content Marketing Manager||INR 7-15 Lakhs|
|Public Relations Specialist||INR 5-10 Lakhs|
|Journalist||INR 3-6 Lakhs|
|Media Consultant||INR 6.5 Lakhs|
|Social Media Manager||INR 4 Lakhs|
|News Analyst||INR 6-9 Lakhs|
|Photojournalist||INR 2-4 Lakhs|
BJMC graduates can get job offers from the following Media companies from around the world:
- HT Media
- ABP News
- Jagaran Prakash Group
- Star India
- The Hindu
- Indian Express
- Zee News
- Times of India
- India Today
- The Pioneer
- News 18
- Hindustan Times
- The Pioneer
Top Countries to Study BJMC Abroad are:
Being one of the top nations to study communication abroad, Australia boasts several top universities for media studies including Queensland University of Technology, University of Melbourne and University of Queensland, to mention a few.
Students have extremely significant career prospects in the area of public communication. Candidates who finish BJMC successfully might decide to work on news channels, newspapers and publication facilities, TV and radio and internet, and receive a decent salary.
BJMC has all subjects relating to journalism, mass media and communication. In addition, BMM is a Bachelor of Media Management, which is also a Bachelor of Media. BJMC is a contemporary organisation with all topics relating to journalism, mass media and communication.
Doctorate Journalism Degree PhDs!
PhDs are suitable for students of journalism who aspire to achieve the top levels. PhD students generally study or teach, but may also assist current journalists acquire considerable experience, progress professional careers, and improve their curricula.
Thus, we hope that this blog has familiarized you with the course details of BJMC. Want to pursue a career in Media and Journalism? Our Leverage Edu experts are here to assist you in picking the right course and university that aligns with your interests and preferences and equips you with the necessary skills and exposure to build a rewarding career in this field. Sign up for an e-meeting today!