Referred to as the umbrella term and spectrum of different types of mass media and related fields, Mass Communication encompasses the process of disseminating information to the masses using different mediums. The digital technologies have surely transformed the way we communicate by bringing a wide range of online platforms at the scroll of our screens! Owing to the immense career scope of Mass Communication in the contemporary world, there is an array of specialised courses available for students to choose from! One such prominent program is Bachelor of Journalism and Mass Communication (BJMC) which is frequently opted by undergraduates wanting to explore a career in mass media. This blog brings you a detailed guide on BJMC, its course variants, eligibility, top universities, job prospects and more!
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Course Overview
Bachelor of Journalism and Mass Communication (BJMC) is generally offered as a 3 or 4-year undergraduate degree program. It explores all the nuances of different types of mass communication and how news is gathered, transmitted and then disseminated to the masses. Studying BJMC, you will get to know about the role of media and journalism in society. Further, students are familiarised with Public Relations, varied types of advertising and marketing as well as how media organisations operate. BJMC also integrally includes news production, TV, radio and broadcast production, film production as well as digital media production.
Eligibility Criteria
In order to pursue a Bachelor of Journalism and Mass Communication (BJMC), you will be required to fulfil the admission prerequisites prescribed by your chosen university. Though the actual course requirements vary as per the program and university, here are the general eligibility requirements you must know before applying for BJMC or any other related course:
- The applicant must have completed 10+2 in any stream from a recognised education board with the minimum marks required by your chosen university.
- Many colleges and universities in India also need students to qualify certain entrance exams like IIMC Entrance Exam, IPU CET, Jamia Milia CET, etc.
- For those planning to pursue BJMC or a bachelor’s degree in Journalism & Mass Communication abroad, you will have to submit English proficiency test scores such as IELTS, TOEFL, etc. as well as a Statement of Purpose (SOP) and optional Letters of Recommendation (LORs).
Note: The aforementioned criteria are only general requirements. Students are advised to visit the official university website to know about the actual admission criteria.
Course Variants of BJMC
With a wide range of career opportunities available in the mass media, an increasing number of students are opting for Journalism and mass media courses. A Bachelor of Journalism and Mass Communication (BJMC) is also offered in different variants and specializations that you can choose from. Here is a list of bachelor’s degree courses offered in Journalism and Mass Communication:
| Bachelor of Mass Communication | Bachelor of Science in Journalism – Sports and Media | Bachelor of Science in Telecommunication – Management and Strategy |
| Bachelor of Arts in Communications – Journalism | Bachelor of Science in Digital Media Innovation and Mass Communication | Bachelor of Science in Electronic Media and Mass Communication – Digital Media |
| Bachelor of Science in Public Relations and Mass Communication | Bachelor of Science in Journalism – Sports and Media | Bachelors of Arts/Laws (Honours) – Journalism and Mass Communication |
| Bachelor of Arts in Journalism and Mass Communication-Digital Field Multimedia | Bachelor of Science in Advertising and Mass Communication – Sports Media | Bachelor of Science in Digital Media Innovation and Mass Communication- Sports Media |
| Bachelor of Science in Journalism and Mass Communication | Bachelor of Mass Media (BMM) | BA Journalism and Mass communication |
Subjects Covered in BJMC
The course curriculum of BJMC constitutes of multidisciplinary subjects coming under the wide spectrum of mass media and communication. Enlisted below are some of the major BJMC subjects you will get to explore through this course:
| CyberMedia | Media Law and Ethics | Media Research |
| Broadcast Journalism | Radio Journalism | Public Relations Theory |
| Tribal Study | Information Society | Design and Graphics |
| Fundamentals of Journalism | Multimedia | Types of Journalism |
| Print Media | Public relations | Folk Media |
| Introduction to Advertising | Television Journalism | New Media |
| Convergent Journalism | Narrative Journalism | Photojournalism |
Note: The aforementioned subjects are only for indicative purposes. Actual course offerings might differ from course to course and university to university.
Top Universities Offering BJMC & Related Programs
There are numerous colleges and universities across the globe offering an array of bachelor’s degrees in Journalism and Mass Communication. Below we have listed down some of the top mass communication colleges and universities you must consider for pursuing BJMC or its related variants.
- University of South Carolina
- University of Iowa
- The University of Queensland
- The University of Missouri
- Texas State University
- University of New Mexico
- University of Florida
- Messey University
- Bringham Young University
- California State University
- Purdue University
- Indiana University
- Kansas State University
- University of Nebraska
- Kent State University
- University of Minnesota
- University of Oklahoma
- New Mexico State University
Career Prospects
Journalism and mass communication graduates have a plethora of career opportunities to explore in the Print Media, Digital Media, Broadcast Media and New Media. Moreover, the domain of mass media is a highly creative one with high-salaried packages on offer and a chance to work in the booming media and entertainment industry. Check out the following list of top career prospects to explore after completing BJMC or any other course:
- Media Consultant
- Journalist
- Content Marketing Manager
- Public Relations Specialist
- Social Media Manager
- News Analyst
- Photojournalist
- Animator
- Video Editor
- Radio Jockey
- Video Jockey
- Broadcast Producer
- Script Writer
- Anchor
- Fashion Photographer
- TV Correspondent
Thus, we hope that this blog has familiarized you with the course details of BJMC. Want to pursue a career in Media and Journalism? Our Leverage Edu experts are here to assist you in picking the right course and university that aligns with your interests and preferences and equips you with the necessary skills and exposure to build a rewarding career in this field. Sign up for an e-meeting today!
