Digital Marketing Courses in Mumbai

4 minute read
Digital Marketing Courses in Mumbai

With the advancement in technology, the domain of Digital Marketing has experienced exponential growth. The amalgamation of social media and digital marketing has further given rise to new leading opportunities in this field. If you are wondering about how to build a promising career in Digital Marketing then you must know that there are a multitude of courses in India which you can pursue. Apart from the Digital Marketing course in Delhi, the fashion capital of the country, Mumbai, houses a number of notable institutions which provide comprehensive courses covering various facets of this field like Content Marketing, SEO, Website Data Analytics, etc. The programs are available in both offline and online modes so that students, working professionals as well as the homemakers can pursue them easily. If you want to explore this evergrowing sector, here is a blog which will provide you with a list of Digital Marketing courses in Mumbai!    

Digital Marketing Coursework

Be it a certificate/diploma/bachelor’s or master’s level programs, the course curriculum is devised to not only provide theoretical knowledge but also provides a platform to gain hands-on experience through practical classes. The focus of most of the Digital Marketing courses in Mumbai is to:

  • Impart knowledge on developing and designing graphics.
  • Studying the basics of cinema, digital photography, including virtual worlds and gaming consoles.
  • Equipping students with the basics of media designs and software for creating 2D and 3D graphics.
  • In the master’s program, based upon the specialization, provide sufficient theoretical and practical knowledge on Web Design & HTML, Photography, SEM, Post Campaign Strategies, Public Relations, eCommerce Marketing, Google Adwords, etc. 

Furthermore, pursuing Digital Media Marketing as a career opens up an array of career prospects in visual animation, communication, digital video, moving image, digital visual effects, web & interface design, interactive media production and learning communication. 

Subjects Taught

Be it an online or a traditional offline course, the foundational knowledge through the Digital Marketing course syllabus tends to remain the same. However, when we talk about a Diploma in Digital Marketing or certificate courses, only the basic knowledge of the domain is provided. A Postgraduate program like an advanced/PG Diploma/ MBA in Digital Marketing, on the contrary, will impart knowledge on various aspects of the leading field. To get a clear vision of what will be taught in the course, here is a table that sheds light on some of the important topics which constitute an integral part of Digital Marketing courses in Mumbai: 

Website Development   Online Reputation Management  E-Commerce Management 
Web Analytics  Introduction to Digital Marketing  AdSense, Affiliate Marketing & Blogging 
Content Strategy  Search Engine  Optimization  Media Planning 
Re-marketing  Influencer Management  Mobile Marketing 
E-Commerce  Design Essentials  Email Marketing 
Search Engine Marketing  Reporting and Evaluation  Client Briefing 
Agency Operations  Campaign Creation for Clients  The Art of Pitching 

Now that you have understood various facets and course curriculum of this field, let us now have a look at the institutes offering Digital Marketing courses in Mumbai:

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Name of the Institution  Program   Duration
NMIMS Global Access School for Continuing Education  Professional Diploma in Digital Marketing  1 year 
Aditya Institute of Management Studies and Research  Professional Certificate Program in Digital Marketing  6 months
Prin. L.N. Welingkar Institute of Management Development and Research  Certificate in Marketing Management  6 months 
Arena Animation Certificate in Digital Advertising Design and Marketing  10 months 
Annamalai University  Certificate Program in Market Research and Analysis 3 months 
Ant Academy  Advanced Diploma in  Digital Marketing  1 year
Thadomal Shahani Centre For Media and Communication  Professional Diploma in Digital Marketing  120 hours 
Athena School of  Management  Global Management Program (GMP France) 2 years 
ITM Business School PGDM iConnect
National Academy of Event Management and Development  PG Diploma in Aspects of Media, Marketing and Events 
Guru Nanak Institute of Management Studies   PG Diploma in Marketing Technology  2 years 
UpGrad  PG Program in Management (Sales and Digital Marketing) 11 months
Digital Marketing  Training Institute  PG Program in Digital Marketing  1 year
MET Institute of Mass Media  Advanced Diploma in Mass Media- Digital Marketing  18 months 
EMDI Institute of Media and Communication PG Diploma in Digital Marketing and E-Commerce (PGDDMMEC) 6 months 

Thus, we hope that through this blog on Digital Marketing courses in Mumbai, you are now aware of the institutions offering such programs. Needless to say, with the growing significance of this field, scores of new specialisations are also being offered by academic institutions. If you are confused about which to pursue then reach out to our experts at Leverage Edu who will collate a list of the programs best fitted for you based on your skills and strengths!

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