Marketing is the most important aspect of any business. As it is only through marketing that one can reach out to the correct target audience to make money. Without proper usage of marketing, businesses would not be able to flourish. Hence, it is right to say that marketing forms the most important part of big corporations. Big companies spend huge amounts of money to ensure marketing is done in an effective way by hiring experts in the field. If you have an interest in becoming one of these experts, this blog is for you as we discuss some of the highest-paying marketing jobs. Read on to know more.
This Blog Includes:
- Highest Paying Marketing Jobs
- Advantages of the Highest-Paying Marketing Jobs
- Requirements to Get These Highest-Paying Marketing Jobs
- Career Prospect of a Marketer
Highest Paying Marketing Jobs
Here are the top-paying marketing jobs around the world:
- Digital Marketing
- Content Market Strategist
- Social Media Marketing
- Management Consultants
- Product Marketing Manager
Let’s read in detail about them:
With the increasing use of technology, digital marketing has become one of the most sought-after branches of marketing. The demand for digital marketing has significantly increased. Adapting to new digital tools has now become a necessity for every business to keep up with the changing times. The role of digital marketing experts is to prepare strategies that enhance visibility and promote greater access. Digital marketers should be aware of how to optimize the digital space through branding, advertising, and marketing practices. Digital marketing is one of the highest-paying jobs in Marketing in India with the average salary ranging from Rs 6 lakh to Rs 15 lakh per year.
Content Market Strategist
Today, if one has any question in mind, the answer to it is available on the internet. Right from choices of clothes to job openings, everything is available for user consumption on the internet. The internet has now become a connecting platform for marketers and audiences. Ever wondered who is behind the data that is available for wide-scale consumption by the audience? The backbone of all such campaigns is the content department. The Content Market Strategists produce the right kind of content to gain traction among the right kind of audience at the right time to boost the growth of the brand and their average salary ranges from Rs 10 lakhs to Rs 23 lakhs per annum in India.
Social Media is now one of the most widely used platforms by companies to promote their products and interact with customers on a large scale. This is where social media marketing managers come into play. They have the designated role of optimising social media to maximise profit, identify the target audience for their products and reach out to them. As a social media marketing manager, one must have the desired set of skills to create brand awareness and increase brand visibility on social media platforms. It is one of the highest-paying marketing jobs and the salary ranges from INR 5 LPA to INR 10 LPA.
Management consultants are now the most important part of the management sector of businesses as they help in optimising business strategies to achieve maximum success. The role of management consultants is to – create new business ideas, scale-up profitability, overcome monetary exigencies etc. It is considered to be the highest-paying marketing job in India with an average salary of INR 10 LPA to INR 30 LPA.
Product Marketing Manager
The role of Product Marketing Managers in business enterprises is to analyze the business landscape. They must have knowledge of emerging market trends and use it to develop the most effective strategies for product marketing. As a Product Marketing Manager, an individual should possess strong communications skills and competitive intelligence. Product marketing management continues to be one of the highest-paying marketing jobs in India with an average salary ranging from Rs 8 lakh to Rs 15 lakh per year.
Advantages of the Highest-Paying Marketing Jobs
Now, these were the 5 highest-paying marketing jobs in India. But why you should choose a career in marketing? Even though you will get high salaries, what aspects distinguish the marketing career from the crowd? Here are the reasons why creating a successful career in marketing will help you achieve new heights.
You Can Get Freedom
When you become a digital marketer or a social media marketer, you will be able to understand that your job prospects offer you much more freedom than any other sector. Depending on the company as well as the employer, you can also choose permanent WFH. Freedom will not only be visible in the work culture but also in your personal life.
The Industry is Booming
This is another great reason why creating a successful career in marketing will help you in the future. Modern businesses and organisations know that the growth and exposure of the company are directly dependent on marketing efforts. It doesn’t matter how eye-catching products and services they offer, all efforts will go in vain without proper marketing strategies. As a result, the demand for marketers is constantly increasing.
Lucrative Salary Packages
This is the primary point we were discussing in the blog. Many people assume that marketing jobs don’t offer high-paying salaries. This is one of the most common misconceptions you need to avoid. When you complete your marketing degree from a reputed university, you will receive job offers from the most reputed companies in the world. As a result, the recruiters will offer you high salary packages.
Requirements to Get These Highest-Paying Marketing Jobs
These top marketing roles require a bachelor’s degree and often a postgraduate degree with several years of marketing experience. Preference is generally given to those candidates who have a master’s degree. Specialized certificates can help candidates in making their resumes stand out. One can say that these five marketing positions are excellent opportunities for all those seeking stability, advancement, and most importantly a financially rewarding career.
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Career Prospect of a Marketer
As a marketer, you might be hyped to know the career prospects that are lying in front of you. Fortunately, this specific sector isn’t as competitive as others. Therefore, with proper skills and little effort, you can get high-paying jobs without any problems.
Top Companies for Marketers
The top companies that hire marketing professionals are:
- Marriot International
- JPMorgan Chase & Co
- Walt Disney Company
Salary of Marketers Country-Wise
Apart from the company, employer, and designation, the salary of a marketer will also vary from one country to another. This is dependent on the skills as well as the qualifications of the marketers. Here’s a table that would help you know the salary of the marketers.
|USA||USD 142,000 (INR 1.1 Crore)|
|UK||GBP 75,000 (INR 75 Lakhs)|
|Canada||CAD 95,000 (INR 58 Lakhs)|
|Australia||AUD 89,000 (INR 49 Lakhs)|
A marketer needs to handle different types of marketing aspects of the company. From content writing and copywriting to SEO and social media marketing, marketers need to be responsible for numerous things.
The common examples of marketers are Brand Marketers, Content Marketers, Digital Marketers, Inbound Marketers, Product Marketers, etc.
Capturing the attention of the consumers. This is the most important thing every marketer needs to understand.
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