Marketing and Advertising Universities in USA

Whether through online or printed materials, marketing is an essential part of running a successful business and a great opportunity to stand out from your competitors. Advertising is one aspect of marketing. While marketing is the overall approach to speaking to customers about your brand, advertising is usually a paid form of messaging designed to lead to sales. Advertising can be short-term for a special promotion or ongoing but usually requires a financial investment. The United States has top universities for Marketing, in which the courses are delivered in-depth by the world's leading professors. With an American marketing and advertising degree, students will be outstanding in the environment of fierce competition in any country.

Highlights

Why Study Marketing and Advertising at Universities in the USA

The United States of America has top universities for Marketing, in which the courses are delivered in-depth by the world's leading professors. The US marketing and advertising program is the perfect combination of marketing principles including advertising, sales promotion, public relations and direct marketing. Many international students have chosen to study marketing in the US because of the diverse internship programs of universities. The field of marketing is constantly changing and developing, requiring each individual to be constantly creative and willing to learn. 

Top Marketing and Advertising Universities in the USA with World Rankings

To help the student for the right universities for marketing and advertising courses in the USA here is the list of the top USA universities which offer UG and PG courses as per US News & World Report university rankings 2023.

Top 10 Undergraduate Marketing and Advertising Universities in the USA

Here is the list of the top universities in the USA that offer a bachelor degree in marketing and advertising.

Top 10 Postgraduate Marketing and Advertising Universities in the USA

Here is the list of the top universities in the USA that offer a master degree in marketing and advertising.

Top Marketing and Advertising Courses in the USA with Average Salary

The top marketing and advertising courses with national average salary is mentioned below.

Admission Requirements for  Universities in the USA

Eligibility Criteria

In order to study a full-time undergraduate program in marketing and advertising, a student has to fulfil the below-given eligibility criteria: 

• Students must have passed their 10+2 examination or equivalent with 60-80% and from a recognized board of examination. 
• ACT/ SAT Exam score is required to pursue this course. 
• IELTS / TOEFL / PTE Exam score is mandatory to study in most anglophone countries. 
• Letter of Recommendation
• Statement of Purpose

In order to study a postgraduate program in marketing and advertising, an applicant has to fulfil the below-given eligibility criteria: 

1. A bachelor’s degree in commerce/ finance or business program from a recognised institute or university.
2. It is advised that students must have at least a GPA of 3.0/4.0 in the UG courses.
3. 1+ years of experience in the relevant field for admission in PG courses  are also required for some universities.
4. It will be compulsory for students to submit their English language proficiency test scores such as IELTS, TOEFL, etc.

English Language Score Requirements

When your first language is not English then you are required to qualify for a language proficiency test to pursue management courses abroad. 

Application Process

The application process for marketing and advertising courses is quite simple and all applicants are required to do is to check the official website of the university are opting for. On average finance and banking courses, applicants require 3 to 4 months to submit their applications to different universities. It takes 40 to 60 hours to spend and to complete four to eight applications. If you find this application process difficult, you must consider assistance from Leverage Edu experts. 

Scholarships at top Marketing and Advertising Universities in the USA

USA is one of the most popular study abroad destinations for students all around the world. The USA has the greatest number of top-ranked universities in the world. Apart from the great educational infrastructure, the USA is also known for providing a variety of scholarships to students all around the globe.

Stanford Graduate School of Business 

International students can apply for the Stanford GSB Need-Based Fellowship and the Stanford Reliance Dhirubhai Fellowship for Indian applicants which cover the full cost of tuition and 80% cost of attendance for every student.

MIT Sloan School of Management Scholarships

Sloan School of Management provides financial assistance in the form of merit-based fellowships to all their applicants automatically without any extra applications. Students during the application process can apply for the McKinsey Award. The award is worth $10000 given by McKinsey and Company to students who are exceptionally talented, and exhibit leadership qualities, personality traits and work experience.

Harvard Business School Scholarships

Harvard Business School is a college of Harvard University and is the top-ranked MBA college in the USA. The University offers need-based scholarships to all deserving international students through tuition assistance. Each financial aid program is personalised, keeping in mind, the diverse and unique financial requirements of individual candidates. Harvard Business School scholarships are funded by its alumni and the estimated scholarship offered is around $42000 per year. 

Columbia Business School Scholarships

The Colombia University’s Business School offers scholarships and fellowships based on the need or merit of the admitted candidates. These scholarships provide partial or full tuition coverage and selected candidates are given award amounts from the range of $7,500–$30,000. Indian students can get fellowships like Columbia Fellow and Meyer Feldberg Distinguished Fellowship Program for highly academically gifted candidates.

Wharton School of Business Scholarships

Wharton School of Business, a business school of the University of Pennsylvania has a great financial assistance system. The university considers every candidate for the Wharton Fellowship Program. The fellowship program is merit-based and considers candidates on the basis of academic achievement, community service, extracurricular, personality traits and leadership qualities. The amount f scholarship is variable depending upon the decision of the profile evaluation team.

FAQs

Q. What are the skills required to become successful in the field of marketing and advertising?

To become a successful professional in the field of marketing and advertising following skills are required namely excellent communication skills, good with mathematical calculations, strategic thinking, analytical skill, observation and planning skills.

Q. What are the job profiles offered after degree courses in marketing and advertising?

After successful completion of the degree course, marketing and advertising professionals get recruited as Marketing Manager, Brand Manager, Product Manager, Performance Marketing Manager, Social Media Marketing Expert, Media Planner, Event Manager, Community Manager, and Market Research Analysts.

Q In what sector do marketing professionals get job opportunities?

Marketing professionals mainly get recruited in the FMCG, Ed-Tech, Sports and Nutrition, Corporate, Product and Services Firms, E-Commerce, Banking, and Entertainment sectors.