Sports Management

Have you ever wondered what goes behind the scenes of a sports match? Who are the people working tirelessly behind a sports match to make it a successful event? Sports Management is a sub-field of business that deals with recreational events and their effective execution. A degree in this field equips students with the knowledge of tackling the managerial needs and requirements of any sports event. If you are planning to pursue this emerging field, here is a comprehensive blog detailing the immense scope of a career in Sports Management as well as the courses you can choose from and the job opportunities you can avail yourself of.

What is Sports Management?

In India, most people are aware of the sports sector, but fewer are aware of the course meant to teach professionals in the field. Sports management courses are still a relatively new notion for many people, and there are only a few colleges that provide them. Students who take classes in this field learn about the commercial dynamics and applications of the sports sector, including sports administrators, facilities managers, information gurus, and sports economists working behind the scenes. Graduates in this field will be prepared to work with organizations ranging from college to professional sports.

Why a Career in Sports Management?

India has one of the biggest sports industries in the world, which grows every year. The sports sector attracts attention and investment from both the government and the private sectors, as well as the Indian public.

Sports management offers a variety of career options, not only in the field, but also in areas such as nutrition, medicine, sports psychology, sports physiology, sports therapy, and health promotion.

Students who pursue a degree in this field can find promising career opportunities that not only provide employment but also teach valuable skills such as sports finance and business, sports management policy, media and press communication, sponsorship and broadcasting, etc. They also get to work with some of the best organisations in the world in the sports industry.

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Top Courses Offered in Sports Management

Below we have listed the wide range of degree and certificate programs offered in Sports Management.

Academic Qualification	Courses
Undergraduate	Bachelor of Science in Sports Management Bachelor of Science in Business Management (Sports Management) Ontario College Diploma in Strength and Sports Conditioning Bachelor of Sports Coaching & Development  Bachelor of Management in Sports Management- Sports Law
Postgraduate	Master of Business- Sports Leadership & Management  Master of Sports Management (Research) Master of Professional Studies in Sports Management Master of Science in Sports Administration  MSc in Sports Policy, Management & International Development
Doctorate	Doctor of Philosophy in Recreation, Sports, and Tourism  Doctor of Philosophy in Sports & Exercise Science- Biomechanics
Certificates	Certificate in Sports and Human Performance New Zealand Certificate in Outdoor and Adventurous Education

Online Degrees

Online bachelor’s and master’s degrees in sports management are often more expensive than traditional on-campus programs. But there are many benefits of pursuing an online degree in Sports Management, such as:

1. You save the money you’d spend on travel, lodging, and living in a foreign nation.
2. People who have other responsibilities, such as full-time work or a family, will benefit from online learning programs.
3. You can study at your speed, and there should be no issues as long as you maintain the essential discipline to fulfil deadlines and finish your tasks.
4. Even if you don’t comprehend a class the first time, you are free to view it as many times as you want. If it doesn’t work, you may always turn to your peers or your lecturer for assistance.
5. Some online programs also provide career counselling and assistance to help you obtain a job in the sports sector after completion. Check your course description to see whether the institution offers a mentorship program like this.
6. Check to see if the online course is accredited while you’re at it. Many financial assistance programs are only accessible for authorized programs, and having an unaccredited degree will make it harder to convince future employers.

Sports Management Courses: Eligibility Criteria

The major eligibility criteria, per undergraduate and postgraduate course, is mentioned below.  

Undergraduate Courses 

• 10+2 mark sheet from any recognized board to demonstrate completion of the class.
• In the 10+2 class, the university or college requires a minimum percentage.
• Universities also accept students who apply for these programs through national-level exams.
• Students planning to study abroad should have to prove their English language proficiency through tests such as IELTS and TOEFL.

Postgraduate Courses

• Students should have a TOEFL or IELTS score of 60-80. (6.5).
• A UG degree from a recognized institution with the university’s minimum GPA.
• A bachelor’s degree in sports, business, or other relevant fields is required.

Top Entrance Exams

The top entrance examinations to prepare for to get enrolled into a sports management course are mentioned below.

• Management Aptitude Test (MAT)
• Common Admission Test (CAT)
• Common Management Admission Test (CMAT)

Sports Management: Global Universities

Listed below are some of the top Sports Management universities abroad that students may wish to apply for:

Name of University	QS World University Ranking 2023
University of Massachusetts, Amherst	253
University of Florida	188
EU Business School	–
University of Liverpool	190
Deakin University	266
AISTS (International Academy of Sports Science and Technology)	–
Loughborough University	256
Coventry University	651-700
Sheffield Business School – The University Of Sheffield	96
De Montfort University	801-1000

Top Indian Universities Offering The Course

Listed below are some of the top universities in India where students can pursue a degree in Sports Management – 

• National Academy of Sports, Maharashtra
• Institute of Social Welfare and Business Management, West Bengal
• International Institute of Sports Management, Maharashtra
• IIM, Rohtak
• KJ Somaiya Institute of Management
• Symbiosis Institute of Sports Management
• University of Technology and Management, Meghalaya
• Alagappa University, Tamil Nadu
• Indira Gandhi Institute of Physical Education and Sports Science, New Delhi

Course Fees

Here’s a table illustrating the fee range of various degrees in sports management courses:

Courses	Minimum Fees	Maximum Fees
UG	54.38 K	7.04 Lakhs
PG	20.00 K	17.95 Lakhs
Doctoral	—	—
Diploma	1.00 K	33.00 K

Subjects Covered

While the specific list of subjects may vary from university to university, the general subjects that are covered under this discipline by every course are as follows-

• Sports marketing
• Sports management policy
• Sponsorship, marketing, and merchandise of sports
• Sports finance & business
• Sports law 
• Sports ethics
• Sports organization
• Sports event staging
• Sports media communication
• Sports broadcasting

Skills Required

While aspiring for a career in Sports Management, the first thing you should know is how to leverage your sports talent for a successful business career. Along with this, you ought to be proficient in planning sports campaigns, events and tournaments as well as managing people and/or different teams. Further, you must be aware of the different aspects of sports events from handling the teams to tackling the execution of telecasts.

Mentioned below is the required skill set for pursuing a career in sports management –

1. Physical Fitness
2. Enthusiasm
3. Perseverance
4. Communication skills
5. Time management skills
6. Observation skills
7. Collaborative Aptitude

Career Scope & Salary Prospects  

Adding the managerial aspects of the field of business into the world of sports, the career domain of Sports Management is filled with an immense number of job opportunities. It has exciting avenues that you explore from the varied areas of Marketing to Medical fields like Nutrition and Physiotherapy, all of which are associated with the vast discipline. Here is a list of major job profiles that you can discover in this field:

• Sports Instructor
• Sports Nutritionist 
• Marketing Manager 
• Athletics Director
• PR Professionals 
• Athletics Administrator 

Further, check out the table below to get to know about the various job profiles that you can get the opportunity to land after completing sports management courses and choosing it as a career.

Job Profile	Average Salary
Franchise Operators	Rs. 7-8 lakhs p.a. (Approx.)
Sports Instructor	Rs. 4-5 lakhs p.a. (Approx.)
Management Trainee	Rs. 4-5 lakhs p.a. (Approx.)
Sports Department Manager	Rs. 4-6 lakhs p.a. (Approx.)
Sports Nutritionist	Rs. 2-4 lakhs p.a. (Approx.)
Athletic Director	Rs. 3-6 lakhs p.a. (Approx.)
Sports Marketing Managers	Rs. 7-9 lakhs p.a. (Approx.)
Sports Agent	Rs. 8-9 lakhs p.a. (Approx.)
Event Coordinator	Rs. 4-6 lakhs p.a. (Approx.)
Sports Consultants	Rs. 8-9 lakhs p.a. (Approx.)

FAQs

If you feel intrigued by the exciting prospects offered by the field of Sports Management, you can get in touch with our experts at Leverage Edu and we will help you find the right university and course to study abroad along with the right knowledge and exposure in this field.