Digital Marketing Courses in New Zealand: A Detailed Guide 2023

New Zealand is a new emerging study-abroad destination becoming popular among students to pursue their education. The country offers a wide range of courses which can suit the interest of many students. Pursuing Digital Marketing in New Zealand will offer great opportunities for students and provide international exposure to learning more about practical marketing techniques. And if you wish to know more about Digital Marketing Courses in New Zealand, continue reading the blog. 

Top Reasons to Pursue Digital Marketing Courses in New Zealand

The following are the top reasons to pursue digital marketing courses in New Zealand:

• Digital marketing is one of the most promising career paths for students to pursue 
• Students get lucrative career opportunities in diverse fields like content, social media, brand marketing, and more
• Many organizations have adapted digital marketing practices to more about their target audience
• Digital marketing has become necessary for e-commerce businesses and to understand the dynamics of audience via digital media
• The scope of digital marketing is expected to grow in future 
• It helps you to understand and plan for marketing strategies for the organization 

Also Read: Career in Digital Marketing 

Different Types of Digital Marketing

The following are the types of digital marketing courses:

• Content Marketing 
• Search Engine Optimization
• Search Engine Marketing 
• Social Media Marketing 
• Influencer Marketing 
• Email Marketing 
• Mobile Marketing 

Universities Offering Digital Marketing Courses in New Zealand

The following are the institutions offering digital marketing courses in New Zealand:

Universities	Courses
University of Auckland	Master in Marketing
University of Canterbury	Business Information Systems
University of Canterbury	Master in Marketing
Massey University	Business Administration – Digital Transformation
University of Waikato	Screen and Media Studies
Auckland University of Technology	Creative Technologies

Other Institutions Offering Digital Marketing Courses

The following are the popular institutions offering digital marketing courses in New Zealand:

Digital Marketing School New Zealand 

It is one of the topmost institutions offering digital marketing courses with various modules in web and digital marketing. The courses include the following subjects:

• Search Engine Optimization
• Search Engine Marketing
• Social Media Optimization
• Brand Management
• Social Media Marketing
• Display Advertising 

Waikato University 

The university offers a wide range of courses focusing on digital marketing and business. Students pursuing a master’s degree will equip students with the knowledge of digital technologies and an understanding of digital marketing. The following are the subjects included in the course:

• Data Analytics
• IT Consumerization
• Automated Logistics
• Search Technology
• Supply Chain Integration
• Big Data Mobile Computing 
• Social Media Global Marketing

If you’re looking for an education loan to pursue digital marketing courses in New Zealand, make sure you choose Fly Finance.

Alpha Educational Institute 

It is a renowned institution and is known to provide a high-quality education. The institution provides various courses focusing on digital marketing including brand management, business management and information technology. The course topics include:

• Contemporary Marketing 
• Financial Management
• Strategic Management Strategy
• Social Media Marketing
• Technology-based Branding
• Interactive Equations Marketing 

The Institute of Digital Marketing New Zealand 

The institution trains students and fresh graduates to become business owners, marketing professionals, digital marketers and more. The topics included in the content are:

• Content Marketing 
• Digital Research
• Principles of Digital Marketing 
• Introduction to Digital Marketing 
• Create and Curate Content 
• Marketing Automation 
• Key Social Platforms 

Unitec Institute New Zealand 

It is a leading institution in the field of digital marketing. Students will get a chance to enhance their skills and learn marketing practices through a comprehensive curriculum and internship experience. The following are the topics covered in the content:

• Search Engine Optimization
• Principle of Digital Marketing
• Inbound Marketing
• Digital Metrics
• Brand Management 
• Google Adwords
• Codes of Practices
• Brand Communication 

Also Read: MBA in Digital Marketing

Skills Required to Pursue Digital Marketing 

The following are the skills required to pursue digital marketing:

• Data Analysis
• Search Engine Optimization and Search Engine Marketing 
• Content Creation 
• Customer Relationship Management 
• Communication Skills
• Basic Design Skills
• Social Media
• Strategic Thinking 
• Writing and Editing 

Future Scope of Digital Marketing

Digital Marketing is one of the most adapted practices in the marketing and business world today. Digital marketing is a step ahead of traditional marketing. It is based on result-oriented fashion to promote marketing strategies to acquire great benefits. Marketing is the pillar of the business world. It offers cost-effective and quick solutions for businesses. Digital marketing offers one of the most successful career opportunities. 

Also Read: How to Become an SEO Consultant?

Top Companies

• VSG Marketing 
• Bold Creative 
• Growth Devil
• Search Republic
• Brand Spanking
• Inbound 
• Brand World
• Metro Marketing 
• Digital Stream

Jobs and Salary 

Career/Job Profile	Avg. Salary	In INR
Content Writer	NZD 65,000	32.63 Lakh
Digital Marketer	NZD 75,000	37.65 Lakh
SEO Specialist	NZD 60,000	30.12 Lakh
Social Media Manager	NZD 70,000	35.14 Lakh
Content Marketing Specialist	NZD 60,684	30. 46 Lakh

FAQs

So, we hope that this blog has provided you with relevant information on digital marketing courses in New Zealand. And if you wish to study abroad, contact Leverage Edu for full assistance. You can also call us at 1800572000 and book a free session today!