Loved reading this piece, & felt great to “identify” with the ‘writing long articulated thought loops to stakeholders’ part at Leverage Edu myself “since day 1” 😎
Another Amazon arsenal I have loved is imagining the launch/writing the press piece – and then working backward! – How Jeff Bezos Turned Narrative into Amazon’s Competitive Advantage
The narration mindset ALWAYS helps 🙂
You can also interact with the author on this across his social media handles here: