Start from the finish line

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Loved reading this piece, & felt great to “identify” with the ‘writing long articulated thought loops to stakeholders’ part at ⁦‪Leverage Edu‬⁩ myself “since day 1” 😎 

 Another ⁦‪Amazon‬⁩ arsenal I have loved is imagining the launch/writing the press piece – and then working backward! – How Jeff Bezos Turned Narrative into Amazon’s Competitive Advantage

The narration mindset ALWAYS helps 🙂

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