What is the Full Form of USSD?

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USSD Full Form: USSD stands for Unstructured Supplementary Service Data. QuickCodes and feature codes are alternate names for USSD. It is a networking protocol that GSM (Global System for Mobile) phones use to send contact or text messages from a cell phone to an application hosted by the mobile operator. In a nutshell, it is a system that allows GSM-based cellular phones to communicate with the network operator’s equipment.

USSD is a session-based specification that establishes a real-time session between a mobile device and a network operator’s device. The only difference between it and SMS is that, unlike SMS, USSD transactions take place only during the session between the parties involved. USSD is a bidirectional knowledge exchange that takes place as long as the link is open.

Objectives of USSD

The primary goal of developing Unstructured Supplementary Service Data (USSD) was to create a simple and efficient method for consumers to access various information and services on their mobile phones without requiring a data connection or Internet access. USSD was created to provide a quick and dependable way for users to engage with their service providers and access a variety of services by inputting codes into their phones.

Other goals for creating USSD include:

  • To enable communication between a mobile phone and the computers of the service provider without the use of a data connection.
  • To provide users with access to a variety of information and services, such as checking account balances, activating or deactivating specific services, and requesting information.
  • To enable customers to access these services quickly and reliably by entering simple codes into their phones
  • To enable service providers to offer a diverse range of services to their customers at a low cost.
  • To help the mobile phone industry grow and thrive by providing a flexible and dependable communication platform for users and service providers.

Functions of USSD

Some functions of USSD include:

  • Information services with a menu
  • Inquiring about information
  • Service activation and deactivation
  • Message sending and receiving
  • Executing transactions
  • Providing customer service

How to Use USSD?

  • For key mobile banking services such as mini statements, checking balances, and so on, USSD users must contact the service provider’s number, beginning with * and ending with #, from their cell phone and registered mobile number.
  • USSD codes are linked to a bank’s registry and will have access to the account.

Benefits of USSD

Some of the main benefits of USSD include:

  • It is fast and reliable
  • It is simple and easy-to-use
  • It is a cost-effective platform
  • It is widely available and is supported by the vast majority of GSM service providers.
  • It is a flexible communication platform
  • It is a secure platform that uses encryption to protect the privacy of its users.

Limitations of USSD

Along with benefits, it also has some disadvantages. Here are some limitations of USSD:

  • It requires a GSM Phone
  • It has limited data capacity
  • It has limited functionality
  • It is dependent on network coverage
  • It is vulnerable to fraud

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