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Marketing Courses in Ireland 2024: List of Undergraduate and Postgraduate Programs 

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marketing courses ireland

A business is incomplete without a marketing department, regardless of its sector. Marketing plays a key role in brand awareness and attracting customers. So, the demand for marketing professionals is growing as more and more businesses are being established across the globe. Do you want to make a career in this highly rewarding field? If yes, then check out the list of top marketing courses Ireland given below. These programs are designed to equip you with all the skills you need to excel in this field as a professional. So, let’s discuss these top-notch courses without any further ado.

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Bachelor’s of Marketing, Innovation and Technology (MInT)

The prestigious Dublin City University offers a Bachelor’s of Marketing, Innovation and Technology (MInT) course. This program allows you to hit the ground running in any company which aims to grow its business via marketing, technology, and innovation. After completing the course, you will get opportunities in industries like technology, consultancy, software/IT, pharmaceuticals, telecommunications, and biotechnology. The world-class curriculum of this program makes it one of the best marketing courses Ireland.

Course Bachelor’s of Marketing, Innovation and Technology (MInT)
University Dublin City University
QS World University Rankings 2024#436 
Annual Tuition FeesEUR 15,000
Duration 4 Years

Also Read: University of Nottingham Courses: Fees, Masters, PG

MSc in Marketing

The MSc in Marketing at the University College Dublin is designed to prepare you to land jobs in marketing and brand management in Ireland and abroad. The course is suitable for business graduates and marketing professionals who wish to build upon their existing skills. 

Upon completion of this one of the most popular marketing courses Ireland, you can expect to assume job roles like:

  • Marketing Management
  • Market Research
  • Brand Management
  • Digital Marketing
  • Consultancy
  • Account Management
  • Communications and Fundraising Coordinator
Course MSc in Marketing
University University College Dublin
QS World University Rankings 2024#=171
Annual Tuition FeesEUR 21,520
Duration 1 Year

Diploma in Marketing

This part-time Diploma in Marketing at the University of Galway will equip you with key concepts and skills, crucial for embarking on a career in marketing. It offers a concrete foundation in the principles & practice of marketing. 

It is one of the ideal marketing courses Ireland for students seeking to: 

  • Understand the principles of marketing
  • Become knowledgeable of key marketing concepts
  • Understand marketing’s role in business
  • Apply this knowledge to a wide range of industry settings
  • Develop essential skills in marketing, research, services & negotiation
Course Diploma in Marketing
University University of Galway
QS World University Rankings 2024#289
Annual Tuition FeesEUR 1,500
Duration 2 Years

Masters/ Doctor of Philosophy in Management and Marketing

The University of Limerick’s Kemmy Business School (KBS) offers a Masters/ Doctor of Philosophy in Management and Marketing. In this program, students work on their research projects with the help of their supervisor(s)/supervisory team. They build advanced skills applicable to a range of careers in business, academia, government and non-profit organisations. The excellent curriculum of this program makes it one of the best marketing courses Ireland. 

Course Masters/ Doctor of Philosophy in Management and Marketing
University University of Limerick
QS World University Rankings 2024#426
Annual Tuition FeesEUR 12,500
Duration 2 Years

Also Read: Strathclyde University Courses: Rankings, Admissions and Fees

MSc in Management and Marketing

The MSc in Management and Marketing, offered by the University College Cork, puts great emphasis on the operational, strategic, and innovation aspects of marketing and management. Among the top marketing courses Ireland, this program will allow you to develop a career path in marketing and management. 

Course MSc in Management and Marketing
University University College Cork
QS World University Rankings 2024#=292
Annual Tuition FeesEUR 19,300
Duration 1 Year

Entry Requirements

Entry requirements for Marketing courses in Ireland for international students vary with specific program and the level of study (undergraduate or postgraduate). Here are some general guidelines that learners must fulfil to apply:

  1. A standard Irish high school diploma (or an equivalent qualification from their home country for international students).
  2. Good grades in relevant subjects like Maths and English.
  3. English language proficiency through tests like IELTS or TOEFL. 
  4. A minimum of a 2.1 honours degree (or international equivalent) in a business-related field (for PG courses).
  5. Relevant work experience
  6. Statement of Purpose (SOP)
  7. Letters of Recommendation (LORs)

Application Process

The application process for Marketing courses in Ireland for international students will vary slightly depending on the university, but here’s a general breakdown:

  1. Browse university websites or resources to find programs that match your interests.
  2. Carefully review the specific entry requirements for your chosen program. 
  3. Gather the required documents for your application form.
  4. Follow the university’s instructions for submitting your application package.
  5. If accepted, you’ll need to apply for a student visa in Ireland. The university can often guide you through this process.

Documents Required

  • Completed online application form
  • Academic transcripts (translated if necessary)
  • English language test scores (IELTS, TOEFL)
  • Statement of Purpose (SOP)
  • Letters of Recommendation
  • Proof of financial support (showing you can cover tuition and living expenses)
  • Passport copy

Career Scope

Marketing graduates from Irish universities have a bright outlook due to several factors. Ireland has a strong economy with a significant presence of multinational corporations, SMEs, and startups, which rely heavily on effective marketing strategies for success. A study by Skills Ireland found that marketing professionals are listed as a high-demand occupation. 

Indeed reports that job postings for marketing roles in Ireland have increased significantly in recent years, having an average starting salary EUR 30,000 – 40,000 per year for marketing graduates in Ireland, with potential for significant growth based on experience and specialization.

Popular Job Profiles and Salary Ranges:

Job TitleAverage Salary (EUR)
Marketing ManagerEUR 45,000 – 70,000 per year
Digital Marketing SpecialistEUR 30,000 – 50,000 per year
Social Media ManagerEUR 35,000 – 50,000 per year
Market Research AnalystEUR 40,000 – 65,000 per year
Brand ManagerEUR 50,000 – 80,000 per year
Source: Payscale

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FAQs

Q.1 Is marketing a good degree in Ireland?

Answer: Various highly ranked and prestigious universities in Ireland offer a range of marketing degrees. The huge demand for marketing professionals and the thriving job market in Ireland allow graduates to have a plethora of career opportunities. 

Q.2 How much do marketing jobs pay in Ireland?

Answer: The average annual salary of a marketer in Ireland is about EUR 38,000 – 40,404.

Q.3 Can a fresher get a job in Ireland?

Answers: Yes, if you have the necessary educational qualifications and skills, you can successfully land a job in Ireland. 

So, this was all about the top marketing courses Ireland in 2024. Many Indian students dream of pursuing education in foreign nations due to the exposure and career growth they offer. Consider joining a free counselling session with Leverage Edu if you plan to study abroad.

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