Best Colleges for Marketing in India: With the advancement in Technology and people getting more involved in online activities like eCommerce, Digital Marketing, etc. a lot of youngsters are planning to pursue their higher education in Marketing. India has some of the best colleges for Marketing, which provides knowledge and skills related to the principles, strategies and tactics involved in the promotion of services, products and brands to enhance their reach.
Marketing is not a new activity, as there were many offline marketings before the advent of the Internet and social media. Candidates who want to pursue a career in the Marketing field must understand the resources necessary for this course and its related aspects. In this article, we will discuss some of the best colleges for marketing in India.
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List of the Best Colleges for Marketing in India
There are tons of marketing courses available in both offline and online modes. Some of these are; Introduction to Marketing, Marketing Research, Brand Management, Advertising and Promotion, Consumer Behaviour, Digital Marketing, International Marketing, Marketing Analytics, etc. While selecting the marketing program, candidates must ensure that they pursue their education from the best colleges for marketing in India. Here’s a list of some of the best colleges for marketing in India.
The Indian Institute of Calcutta offers some of the best marketing courses in the country, which are globally recognized. Marketing courses offered by IIT Calcutta are; the Executive Certificate Programme in Sales and Marketing (EPSM), and the Advanced Certificate Programme for Marketing Professionals (APMP), both of which have a duration of 12 months. To pursue any of these courses, candidates must have a work experience of at least 60 months in the relevant field. Check the table below for more details.
|Exams Accepted||CAT, MAT, XAT, NMAT by GMAC, CMAT|
|Course Fee||INR 3.9 lacs|
The Indian Institute of Management Bengaluru offers a Doctoral Programme in Marketing, which includes various topics related to research methods and tools. IIM Bengaluru offers candidates the exposure to learn about marketing fields such as Business-to-Business (B2B) Marketing, Product Management, Marketing Decision Models, Brand Management, Consumer Behaviour, Marketing Strategy, Retailing and Services Marketing Check the table below for more details.
|Exams Accepted||CAT, GMAT/ GRE|
|Course Fee||INR 1.35 lacs|
S. P. Jain Institute of Management and Research
S. P. Jain Institute of Management and Research is a constituted institution of Bharatiya Vidya Bhavan Mumbai. This institute is accredited by the Association of MBAs (AMBA), AACSB and NBA and is approved by the AICTE. S. P. Jain Institute of Management and Research offers a Digital Marketing course to eligible candidates, where the duration of this course varies from 8-12 months. Check the table below for more details.
|Course Fee||INR 95K (+GST)|
NMIMS is a Globally reputed university, with campuses located in Mumbai, Chandigarh, Indore, Shirpur, Bengaluru, Navi Mumbai, Hyderabad and Dhule. The university offers various UG, PG and flagship courses across 17 specialised schools in fields like Management, Marketing, Architecture, Liberal Arts, etc. This university is popular because of the MBA programs offered to students, with specialization in Human Resources (HR), Digital Transformation, Business Analytics, etc. Marketing programs at NMIMS have a duration of 3 to 12 months depending on the course specification. Check the table below for more details about the NMIMS University.
|Course Fee||INR 99K|
Marketing specializations at IIM Ahmedabad include Marketing Strategy, Behavioural Science Applications in Marketing, Digital and Social Marketing Seminars on Quantitative Models in Marketing, Marketing Theory and Contemporary Issues and Reading Seminars in Marketing Management. The Indian Institute of Management Ahmedabad is a business school accorded the status of an Institute of National Importance by the Ministry of Human Resources, Government of India. Check the table for more details.
|Exams Accepted||CAT, MAT, CMAT, XAT, NMAT by GMAC|
|Course Fee||INR 1.26 lacs|
XLRI- Xavier Institute of Management
XLRI-Xavier Institute of Management offers two marketing courses- Executive Development Programme in Leadership in Sales & Marketing – The CMO Programme, and EDP in Digital Marketing. Xavier Institute of Management is recognised by various international organisations for its management programs and is accredited by AACSB, AMBA and NBA. check the table for more details.
|Exams Accepted||CAT and Written Ability Test (WAT)|
|Course Fee||INR 95K|
|Courses Available||Executive Development Programme in Leadership in Sales & Marketing – The CMO Programme, and EDP in Digital Marketing|
IMT Ghaziabad is popular for its two-year PGDM program. However, this institute has recently introduced a Digital Marketing program for candidates who have an interest in marketing strategy, product development, brand promotion, etc. At IMT Ghaziabad, candidates are provided with the necessary tools and resources to learn about this field and how to use them appropriately to have a productive output. Check the table below for more details.
|Exams Accepted||Entrance exam|
|Courses Available||Digital Marketing and International Marketing|
|Course Fee||INR 1.07 lacs|
|Duration of the Courses||5 months|
The best colleges for Marketing in India mentioned in this article will provide you with the best academic exposure and relevant skills to build a successful career in this fast-growing field. It’s always a good idea to review the curriculum of the marketing program you are interested in to see the full range of courses available.
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