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If you’re a marketer, business owner, or entrepreneur in the modern era, email marketing is an essential skill to have. Your return on investment (ROI) from emails can be increased by even having a basic awareness of email marketing vocabulary, tactics, and best practices. As a powerful tool for reaching consumers and promoting goods and services, email marketing is a crucial component of every successful digital marketing plan. Whether you’re a marketing expert or a company owner, taking an online email marketing course is a terrific way to enhance your skills. Here we have listed a few of the best free email marketing courses for you.
This Blog Includes:
| Course Name | Course Provider |
| Advanced Email Marketing | Simplilearn |
| Email Marketing Course: Get Certified in Email Marketing | Academy Hubspot |
| Free Email Marketing Course with a Certificate | Great Learning |
| Email Marketing Made Easy For Beginners | Udemy |
| Think Outside the Inbox: Email Marketing | Coursera |
| Free Online Email Marketing Courses | Alison |
| Use Mailchimp to Build an E-mail Marketing Campaign | Coursera |
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List of Free Email Marketing Courses
There are various email marketing courses available online. Here, we have compiled a list of some of the best and most affordable email marketing courses.
Advanced Email Marketing
For those who want to learn email marketing from the beginning, a free 5-hour certification course is offered. The video-based course goes over basic email marketing principles, list-building tactics, email automation, landing page creation, compelling copywriting, and more. Among the important subjects this course covers in its free version are Email marketing basics: Recognizing how email marketing works and why it helps businesses expand. List building: Strategies for expanding your email list of subscribers, include social media, website opt-ins, and lead magnets. You have a great opportunity to start upskilling yourself for in-demand digital marketing professions with this free email marketing course from SkillUp. With a certificate of completion, the course is entirely free. The course is available to you for ninety days.
| Course Level | All Level |
| Duration | 5 Hours |
| Fee | Free |
| Certificate | Yes |
Website: https://www.simplilearn.com/learn-email-marketing-free-course-skillup
Email Marketing Course: Get Certified in Email Marketing
The HubSpot Academy Email Marketing Certification Course will help you create a comprehensive email marketing strategy. Develop your ability to create compelling content and calls to action, automate and personalize emails, and evaluate metrics for tactical success. You may learn how to create successful email campaigns using personalization and automation. To improve audience attention and conversions, craft captivating email copy, content, and design. Do A/B testing and email analytics analysis to make data-driven decisions.
| Course Level | All Level |
| Duration | 3:54 hours |
| Fee | Free |
| Certificate | Yes |
Website: https://academy.hubspot.com/courses/email-marketing
Free Email Marketing Course with a Certificate
This course on email marketing will cover the definition of email marketing, how to create an email marketing plan, and the best practices for creating, testing, sending, and reporting emails. The user journey is covered in the course, along with the reasons why knowing your audience is crucial to using email marketing more effectively. Uncertain of the most effective topic lines? In addition to offering tips and methods, the free email marketing course will educate you on which terms to avoid using in your subject lines to increase email open rates. Additionally, you will use Mailchimp services to obtain practical learning experience.
| Course Level | All Level |
| Duration | 1.5 Hours |
| Fee | Free |
| Certificate | Yes |
Website: https://www.mygreatlearning.com/academy/learn-for-free/courses/email-marketing
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Email Marketing Made Easy For Beginners
This course is intended for bloggers, online marketers, and small company owners who wish to use email marketing to expand their clientele. Regardless of your prior experience with email marketing or lack thereof, this course will assist you in comprehending all the essential information. This course is primarily designed to assist you in comprehending the fundamentals of email marketing. Making your own powerful email opt-in lead magnet is the secondary goal. This program addresses:
- Launching your first email campaign
- Getting started with email marketing
- The basics of an email marketing platform
- Writing effective emails that inspire action
- Growing your email list to increase revenue potential
- What is this course about?
| Course Level | All Level |
| Duration | 1hr 11min |
| Fee | Free |
| Certificate | Paid Certificate |
Website: https://www.udemy.com/course/email-marketing-made-easy-for-beginners/
Think Outside the Inbox: Email Marketing
The topic of this course will be how to run an effective email marketing campaign. One of the most established and tested digital marketing channels is email marketing, which is why it’s crucial to the success of any digital marketing campaign. For many organizations, email is the main way to stay in touch with their current clientele, promote engagement, encourage sales, and foster customer loyalty. Creating an email marketing plan, carrying out email campaigns, and evaluating the campaigns’ outcomes are just a few of the subjects you will learn about in this course on email marketing. You will also discover how to make advantage of workflows, automation, and mailing lists.
| Course Level | Beginner level |
| Duration | 25 hours |
| Fee | Free |
| Certificate | Paid Certificate |
Website: https://www.coursera.org/learn/think-outside-the-inbox
Free Online Email Marketing Courses
The best methods used by the industry today for monitoring, evaluating, and reporting on email marketing campaign performance are covered in this course. Next, we demonstrate how to leverage automation to add personality to your email marketing and increase open rates. We offer the expertise needed to elevate your email marketing and convert your branding and marketing initiatives into tangible business outcomes. This course offers doable tactics and approaches that any small business owner or marketing expert may apply to meet their digital marketing objectives. You will feel more confident in your ability to skillfully navigate the always-changing email marketing landscape because of our expert-led education, case studies, and real-world examples.
| Course Level | Beginner level |
| Duration | 1.5-3 Hours |
| Fee | Free |
| Certificate | Certificate |
Website: https://alison.com/course/email-marketing-for-businesses
Use Mailchimp to Build an E-mail Marketing Campaign
Your instructor will guide you through the following steps in a split-screen video that plays alongside your work area: Overview of Mailchimp and setting up an account for it. Set your audience and take a tour of Mailchimp. Make a campaign via email. Mailchimp’s free version will be used to create a personalized email for a business marketing campaign. It will be possible for you to design an interesting and expert interactive email for your audience, complete with a call to action. One of Mailchimp’s many effective digital marketing campaign tools is the ability to put up an email campaign.
| Course Level | Beginner level |
| Duration | 2 Hours |
| Fee | Free |
| Certificate | Paid Certificate |
Website: https://www.coursera.org/projects/mailchimp-build-email-marketing-campaign
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FAQs
Applications or software that you can use for free to improve your email marketing efforts are known as free email marketing tools. Although many platforms give free email marketing tools, Mailchimp offers more feature-rich options at no cost—not free for a short period of time or free after a purchase.
It might be profitable to be able to carry out email marketing campaigns that increase engagement and sales. The average annual compensation for an email marketing specialist in 2024 will be $69,583, according to a survey conducted by ZipRecruiter.
To improve overall campaign success, the seven email marketing tactics include segmentation, personalization, automation, optimization, mobile responsiveness, interactive content, and analytics.
Hope this blog provides you with all the important details about Free Email Marketing Courses with Certificates. For more information about such courses, visit our online courses page.
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